MindSet

MindSet Media and Strategic Consulting is a Jerusalem-based firm offering a wide range of services and expertise. Founded in 1994 by Roberta Fahn Schoffman, MindSet is widely recognized for its professional, hands-on creative and strategic approach to projects and clients. Blending both American and Israeli savvy and sensibilities, MindSet speciali... zes in the political, social and cultural intersection of Israel and the global community, particularly North America. MindSet services include strategic consulting, public relations, media outreach and marketing, political networking, representation in Israel, and producing special events and missions. We offer a keen understanding of Israel-Diaspora relations; Israel's political and strategic map; U.S.-Israel political ties; and its financial, philanthropic and cultural arenas. Our vast network of contacts in government, policy and academic circles, and the corporate, cultural and nonprofit sectors, both in Israel and abroad, make us uniquely suited to expand your reach. Working with diverse clients from venture capital to philanthropy, from political to cultural, MindSet has the know-how and the experience to translate your ideas into a strategy for success. Through comprehensive assessment of client and market, the creation and upgrading of promotional tools, and targeted media campaigns and events, MindSet will assist you in honing your vision, optimizing your assets and distinguishing you from the competition. Our staff carefully manages every detail of a project, from strategy, logistics and implementation through analysis and evaluation.Read More