LiveWire
Likely to Engage tag.Highly Engaged Employees

Automotive Parts · Wisconsin, United States · 51-200 Employees

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Overview

Headquarters

3700 W Juneau Ave, Milwaukee, Wisconsin,...

Phone Number

(650) 447-8424

Revenue

$28 Million

Stock Symbol

LVWR

Industry

Automotive Parts Retail Manufacturing Motor Vehicles Automobile Dealers
ZI Rank: 1
Signal Type
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ZI Rank
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About LiveWire

LiveWire Group, Inc. manufactures electric motorcycles in the United States and internationally. It operates in two segments Electric Motorcycles and STACYC. The company designs and sells electric motorcycles and parts, accessories, and apparel; and electric balance bikes for kids. It serves wholesalers, independent dealers, retailers, and through online. The company has strategic partnerships with Harley-Davidson, Inc. and the KYMCO Group. LiveWire Group, Inc. was founded in 2010 and is based in Milwaukee, Wisconsin. LiveWire Group, Inc. is a subsidiary of Harley-Davidson, Inc.Explore more
LiveWire's Social MediaPopular SearchesLiveWire EV LLCLivewireLive Wire Music IncLiveWire GroupLiveWire Group , Inc NYSESIC Code 37,375NAICS Code 33,336Ticker NYSE: LVWRShow more

LiveWire Org Chart

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Compare Similar Companies to LiveWire

Compare insights from companies similar to LiveWire, focusing on performance, financial data, growth rates, and unique benchmarks to identify key industry trends and opportunities.

Company Name

Revenue

Number of Employees

Type

Funding

Founded In

Top Executive

LiveWire

$28M
51-200
Public
-
2007
$22.1M
51-200
Private
<$5M
1930
CC
Cris ChampineDirector, Facilities Maintenance & Construction
$18.3M
51-200
Private
-
2015
$7.3M
11-50
Private
-
1999
N/A
<$5M
11-50
Private
-
2001
N/A
<$5M
51-200
Private
<$5M
1997
MS
Marcus SumnerGeneral Manager and Director of Operations
<$5M
1-10
Private
-
2015
N/A
Illustration of an envelope

Company Profile Activity

i

Among all Manufacturing companies

Low Activity

High Activity

Activity Insights

LiveWire is experiencing very low activity levels compared to other companies in the Manufacturing sector.

What does this means?

LiveWire is drawing exceptional interest within the Manufacturing industry, suggesting notable developments or strong market momentum, learn more about LiveWire.

LiveWire Tech Stack

A closer look at the technologies used by LiveWire

Most Recent Scoops

Person-Based
Stake & Stock Ownership, Finance, Risk
Project
LiveWire has reported strong sell-through rates and high MSRP realization for the newly launched Super Glide, while the Deadwood motorcycle has begun arriving at US dealerships, receiving overwhelmingly positive reactions from motorcycle media and riders highlighting its iconic personality, customization potential, and compelling price point for a large displacement Softail.
Partnership
LiveWire announced that Harley-Davidson Financial Services has entered into a strategic partnership with KKR and PIMCO to reduce the capital intensity of the HDFS business, converting a portion of HDFS economics from interest spread to income from servicing fees and gains or losses on the sale of finance receivables.
Partnership, Business Finance, Finance
Earnings
LiveWire has reported Q2 2026 Harley-Davidson Financial Services revenue of $117 million, a decrease of 55% versus the prior year driven by lower interest income due to the decline in retail receivables following the HDFS transaction, with HDFS operating income of $22 million representing an operating income margin of 18.5%.
Earnings, Finance
Earnings
Earnings, Business Finance, Finance, Financial Operations
See more scoops

Top Automotive Parts Companies

Frequently Asked Questions Regarding LiveWire

What is LiveWire's stock symbol?
LiveWire's stock symbol is LVWR
What is LiveWire's official website?
LiveWire's official website is www.livewire.com
What is LiveWire's Revenue?
LiveWire's revenue is $28 Million
What is LiveWire's SIC code?
LiveWire's SIC: 37,375
What is LiveWire's NAICS code?
LiveWire's NAICS: 33,336
How many employees does LiveWire have?
LiveWire has 51-200 employees
What industry does LiveWire belong to?
LiveWire is in the industry of: Automotive Parts, Retail, Manufacturing
What is LiveWire competition?
LiveWire top competitors include: M&M World, Louisville Mega Cavern, The Conga Room, Sustainability Store
What technology does LiveWire use?
Some of the popular technologies that LiveWire uses are: DocuSign, DoubleClick, ADP WorkForce Now, Microsoft Azure
How do I contact LiveWire?
LiveWire contact info: Phone number: (650) 447-8424 Website: www.livewire.com
What does LiveWire do?

LiveWire Group, Inc. manufactures electric motorcycles in the United States and internationally. It operates in two segments Electric Motorcycles and STACYC. The company designs and sells electric motorcycles and parts, accessories, and apparel; and electric balance bikes for kids. It serves wholesalers, independent dealers, retailers, and through... online. The company has strategic partnerships with Harley-Davidson, Inc. and the KYMCO Group. LiveWire Group, Inc. was founded in 2010 and is based in Milwaukee, Wisconsin. LiveWire Group, Inc. is a subsidiary of Harley-Davidson, Inc.Read More

What are LiveWire social media links?
LiveWire Linkedin page LiveWire Twitter page LiveWire Facebook page
Is LiveWire a public company?
Yes, LiveWire is a public company and is traded under the symbol LVWR
See more information about LiveWire

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