Libra Computer AID

Highly Engaged Employees

Libra Computer Aid® (LCA) was established in 1988 just before the marketing of personal computers started to gain momentum in Bangladesh. LCA not only started its operations with the introduction and marketing of personal computers (PC) but it also served as a provider of total solution to its customer base. LCA acted as a supply source for dealers... marketing world-renowned brands in the country at that time, thus greatly facilitating the maintenance of service and warranty claims by these organizations. LCA and its image became so creditworthy that many reputed computer dealers referred to earlier did not need to maintain any inventory of widely required components as LCA was their supply base. It was at the time when the marketing of personal computers (pc) started to become a common vendor's item that LCA decided to change its concentration in order to maintain its uniqueness. After much research, it came to the realization that printing needs were not only changing, but also becoming a specialty requirement for many organizations. Most end-users were no longer looking for printers that could support fonts, rather they were slowly demanding speed, longevity, quality printing and service from their printers. And it was then, in 1995, that LCA decided to change its concentration and focus completely on printers - encompassing not just Dot-Matrix printers, but high-speed Line Impact Dot Matrix printers, and high-speed laser printers. Co-incidentally, it was a very good decision on the part of LCA as today it is the sole distributor for most of the leading printer brands of the world. It now caters not only to individual clients but corporate clients such as financial institutions, educational institutions, NGOs, embassies, large retail networks etc. LCA has always tried to keep pace with the advancement in technology, paying particular attention to the needs of the market. As a result, the company has been able to maintain a solid pace of growth. It strives to find out the requirements of people in the IT ...Read More