LG Ad Solutions
Data Collection & Internet Portals · California, United States · 145 Employees
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About
Headquarters
331 Castro St Ste 200, Mountain View, Californi...Phone Number
+44 2036421124Website
www.lgads.tvRevenue
$66.2 MillionIndustry
Most Recent Scoops
Highlights
$6.8M
Total Funding Amount
<$5M
Most Recent Funding Amount
2
Number of Funding Rounds
Who is LG Ad Solutions
LG Ad Solutions is a global leader in connected TV and cross-screen advertising, helping brands find hard-to-get unduplicated reach at optimal freq uency across the fragmented streaming TV landscape. We bring together LGs years of experience in delivering world-class smart TVs to consumers worldwide, with big TV audience data and Video AI designed to connect brands with audiences across all screens. We are growing fast globally, and we are hiring!Read more
Popular SearchesLG Ad SolutionsLG AdsLG Ads SolutionsSIC Code 73,737NAICS Code 51,518Show moreLG Ad Solutions Org Chart
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LG Ad Solutions Tech Stack
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Most Recent Scoops
LG Ad Solutions News & Media
CTV Ads Succeed: 70% of Asian Americans Find Streaming Ads More Relevant Than Traditional TV Ads
MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--LG Ad Solutions, a leader in CTV and cross-screen advertising, today released a report titled “The Inclusive Screen: Asian Americans,” highlighting the efficacy of streaming ads in providing relevant viewer experiences. This study is the third of a three-part series, with Parts I and II focusing on Black Americans and Hispanic Americans, respectively. The study, which surveyed 1,435 CTV users, found that 70% of Asian Americans feel that streaming TV ads aLG Ad Solutions Launches Innovation Labs to Revolutionize CTV Advertising and User Experience
MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--LG Ad Solutions today announced the launch of Innovation Labs, a division that will focus on developing breakthrough technologies that drive leapfrog innovations in CTV advertising, content personalization, and hyper-customization for viewers. Under the leadership of Chief Technology Officer Dave Rudnick, the Innovation Labs will spearhead the development of new technologies and methodologies to enhance how advertisers and content publishers connect withIdle Time Isn’t Wasted Time - LG Ad Solutions Finds that Screensaver Ads are In-Fact Effective
NEW YORK--(BUSINESS WIRE)--LG Ad Solutions, the leader in Connected TV (CTV) and cross-screen advertising, launched Native Screensaver Ads, a full-screen advertising experience that activates across the Home Screen, LG Channels and Content Store on LG Smart TVs. This novel ad format capitalizes on idle screen time, turning what may be perceived as a period of downtime into a valuable engagement opportunity. Challenging the assumption that a viewer’s attention is limited once the television screCTV Takes the Lead: 78% of Hispanic Americans Prefer Streaming for Its Personalized and Diverse Content Options
MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--LG Ad Solutions, a leader in CTV and cross-screen advertising, today released a report titled “The Inclusive Screen: Hispanic Americans,” which highlights CTV as a key environment for advertisers to connect with Hispanic Audiences while prioritizing user experience. The study, which polled over 1,400 US Hispanic CTV users in the U.S., found that 78% of Hispanic Americans prefer streaming to traditional TV, citing that the ability to watch at your own pace
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Frequently Asked Questions Regarding LG Ad Solutions
LG Ad Solutions is a global leader in connected TV and cross-screen advertising, helping brands find hard-to-get unduplicated reach at optimal frequency across the fragmented streaming TV landscape. We bring together LGs years of experience in delivering world-class smart TVs to consumers worldwide, with big TV audience data and Video AI designed t... Read More