Business Services · United States · <25 Employees
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Lawrence Kirsch is a senior marketing and management executive who brings a broad range of experience and "Best Practices" in strategic marketing a nd management across a wide variety of consumer and business-to-business industries. Mr. Kirsch has served in marketing, product development, and brand management for over 30 years. ince opening the consulting firm in 1990, he has emphasized market share growth and profit through innovative marketing programs incorporating solid research, a complete understanding of the channels of distribution, unique positioning, creative marketing tactics, and strong relationships with strategic partners. is expertise includes Internet & E-commerce, consumer products, industrial manufacturing, business-to-business products, construction, and wholesale & packaged food products. As a marketing and management consultant, Mr. Kirsch moves quickly to assess the organization's strengths and weaknesses relative to the market, the competition, and the opportunities facing the company. He has assisted companies in identifying and developing appropriate markets for their products and services.Working closely with existing management, marketing, and sales staff, along with engineering and research & development, Mr. Kirsch provides the level of experience, knowledge, and support necessary to move the development team forward.Opportunities are identified and the appropriate strategies for successful product introduction and market growth are developed. As an educator and marketing authority, Mr. Kirsch works to mentor and instruct your marketing and administrative staff so your organization benefits from a better-trained and knowledgeable team. Prior to opening his consulting firm, Mr. Kirsch worked for VOEST Alpine, Austria's largest manufacturer, assisting product development specialists in developing and marketing turnkey products and services to international customers. t Beecham Products (Glaxo Smith Klein), an international consumer products company, he was responsible for the ...Read more
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Lawrence Kirsch is a senior marketing and management executive who brings a broad range of experience and "Best Practices" in strategic marketing and management across a wide variety of consumer and business-to-business industries. Mr. Kirsch has served in marketing, product development, and brand management for over 30 years. ince opening the cons... Read More
