Joud

Joud, established in 1933, is a prominent Syrian conglomerate with deep roots in the food industry. Initially focused on foodstuffs, the company has evolved into a diversified enterprise operating across multiple sectors. Its core business segments include being the exclusive bottler of Pepsi carbonated soft drinks in Syria and producing natural fruit juices under brands like Seles and Youmi. Joud also engages in manufacturing, including white goods through its Joud Domestic Appliances division and distribution partnerships with Vestel.

The company's operational scale is significant, employing between 500 - 1,000 employees who contribute to its success with loyalty and expertise. Beyond beverages and appliances, Joud's portfolio extends to consumer products, notably as the exclusive distributor for P&G in Syria. Further diversification includes Joud Wood Plants, Joud Steel Co for construction steel bar manufacturing, and distribution and marketing partnerships for Bel Fromagerie. The company maintains branches across Syrian cities, fostering strong relationships with its dealer network.

Joud's extensive operations are supported by a highly experienced and qualified staff, including managers, engineers, and workers, who mirror the owners' loyalty. This dedicated team ensures successful service delivery. The company cultivates fruitful business relations with hundreds of international industrial and trading firms worldwide, backed by reputable commercial and banking references. Meet Joud's team to understand the human capital driving this extensive operation.