Jiangsu Phoenix Publishing & Media

Jiangsu Phoenix Publishing & Media operates as a diversified entity specializing in the editing, publishing, and distribution of books, newspapers, and electronic media across China. Founded in 2009, the firm maintains a robust market presence through its extensive chain of bookstores and multi-channel distribution strategies, including e-commerce and direct sales. The organization manages a workforce of 5,000-10,000 employees to support its comprehensive operations in cultural and commercial real estate, logistics, and educational material distribution.

Beyond traditional publishing, the company has expanded into high-growth technology sectors. It provides specialized IT services, including computer room leasing, bandwidth operations, and cloud infrastructure. Furthermore, the firm develops educational software, including early childhood and vocational training platforms, alongside mobile game development and distribution. Meet Jiangsu Phoenix Publishing & Media's team to understand the leadership driving these diverse digital and cultural initiatives. The company leverages its subsidiary status under the Phoenix Publishing & Media Group to integrate film production, artist brokerage, and advanced network platform services into its core business model.

With a ticker symbol of SSE: 601928, the company maintains a strategic focus on scaling its digital footprint while sustaining its foundational publishing business. By integrating teaching software with virtual training solutions, the firm addresses the evolving needs of the Chinese education sector. Its operational model combines traditional media assets with modern SaaS-like IT service delivery, ensuring a competitive position within the broader media and internet industry landscape.