iPivot

Automate Your Campaigns In Minutes... Refine your approach using demographic targeting (age, gender and income) that places online banner advertising on sites your targets often visit. Then customize geographically by country, state, city, DMA, ZIP code or congressional district. Increase click-throughs. Select prospects based on what they actually... do online. This technique delivers display ads to audiences who are actively seeking your offerings or have a history of visiting websites of a similar content or topic to your product or service. Target by keyword. Target user audiences based on previous keyword searches they conducted on search engines such as Google, Yahoo & Bing. This strategy provides a great one-two punch by aligning your search engine marketing (SEM) & display advertising. Personalized Advertising. Retargeting drives proven prospects back to your site. It precisely targets users who visit your site, spend time on a specific part of your site, or view/click your banner ads on another site. Capture attention. Category targeting places display ads on sites that are categorically relevant to your industry and customers interests. Examples include entertainment, technology, health and travel. Extend your reach. Influence your audience -- regardless of what device they are on -- by incorporating a mobile advertising strategy. Target users by behavior, content or even by a specific mobile device. Increase Engagement. Capture the attention of your audience through high-impact video advertising. Reach your target market using in-banner video advertising or leverage our PreRoll video capabilities, which has grown into one of the most effective video advertising strategies. Become part of your users experience. Native ads grab the attention of your audience by looking like natural posts, rather than ads! In fact, a study that was conducted by IMG Media found that over 25% of consumers looked at native ad placements in comparison to traditional banner ads! Adertise by using two of the most common ways ...Read More