Infusion

Founded in 2007, Infusion helps banks and credit unions grow revenues and profits by analyzing customer and member data using a proprietary Peer to Peer Statistical Normative database, revealing hidden household insights and accurately identifying product cross-sell opportunities based on evolving financial needs. Infusion develops and implements r... elationship-driven, multi-channel marketing programs that emphasize both digital and in-branch engagement to increase sales of deposit products, loan products and transactional services to carefully selected and targeted households, meticulously tracking and measuring results. Infusion created the PROFITGENERATOR® process, offering clients a no-risk, pay-for-results payment model. The company is paid only for booked accounts from promoted households during a specific campaign period, guaranteeing clients a return on marketing investment. Infusion has served more than 150 banks and credit unions, with assets up to $20 billion. The company's no-risk, pay-for-results PROFITGENERATOR programs have, to date, generated 176,000 new accounts and $3.6 billion in account balances for bank and credit union clients.Read More