Indoor Group

Indoor Group Oy, founded in 1999, stands as a leading retailer of home furniture and decor products within Finland. The company strategically operates under two established and respected brands, Asko and Sotka, ensuring broad market penetration. Its primary business focus is delivering comprehensive interior design solutions and home furnishings, positioning it as a key player in the Finnish retail sector. Indoor Group boasts an extensive operational network, comprising 74 physical retail locations and integrated online shops distributed throughout Finland. The company also maintains its own furniture factory in Lahti, enabling direct control over product manufacturing. With a workforce ranging from 500 to 1,000 employees, Indoor Group emphasizes growth and collaborative partnerships, guided by a strong foundation of shared values. Meet Indoor Group's team to gain insight into their organizational structure and operational expertise. The company's financial performance is marked by a revenue of $73.7M, indicative of its significant market share and operational scale. Indoor Group's product portfolio includes a wide array of furniture, interior decoration items, and home accessories, serving diverse customer needs across B2B and B2C channels. Its strategic focus on collaboration and shared values guides its expansion and operational strategies within the European retail landscape.