IAM RoadSmart
Non-Profit & Charitable Organizations · United Kingdom · 51-200 Employees
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Overview
Headquarters
1 Albany Place Hyde Way, Welwyn Garden C...Phone Number
+44 3003031134Website
www.iamroadsmart.comRevenue
$36.1 MillionIndustry
ZI Rank: 1
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About IAM RoadSmart
IAM RoadSmart formerly called the Institute of Advanced Motorists (IAM) is a charity based in the United Kingdom and serving nine countries, whose objective is to improve car driving standards, motorcycle riding standards, and enhance road safety by using the British police's system of car and motorcycle control. The System was devised in 1937 by racing driver Mark Everard Pepys, 6th Earl of Cottenham, to reduce accidents in police pursuits. Results between those who do and do not pass the IAM test vary in frequency of crashes on the road. The IAM was formed in 1956 and has over 82,000 members, all of whom have taken and passed an advanced test in a car, commercial vehicle or on a motorcycle. In 2006, the charity took over the work of the AA Motoring Trust, which had been established in 2002 by The Automobile Association. The charity brought its different activities and programmes together under one umbrella called IAM RoadSmart in 2016.Explore more
IAM RoadSmart Org Chart
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Activity Insights
IAM RoadSmart is experiencing very low activity levels compared to other companies in the Organizations sector.
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IAM RoadSmart is drawing exceptional interest within the Organizations industry, suggesting notable developments or strong market momentum, learn more about IAM RoadSmart.
IAM RoadSmart Tech Stack
A closer look at the technologies used by IAM RoadSmart
Most Recent Scoops
Project
, according to an internal source in advertising & promotion, is in the midst of initiatives related to search and social advertising.
Digital Marketing, Advertising, Social Media, Search
Project
, according to an internal source in advertising & promotion, is planning to begin initiatives related to call analytics and management within six to nine months.
Telecom, Advertising, Analytics & Insights, Contact / Call Center, Data Management, Communications
Project
, according to an internal source in advertising & promotion, is in the midst of initiatives related to customer relationship management (CRM).
CRM, Advertising
Project
, according to an internal source in advertising & promotion, is planning to begin initiatives related to product information management (PIM) within six to nine months.
Advertising, Product Management, Information Governance
Project
Advertising, Social Media, Social Media Marketing
IAM RoadSmart News & Media
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IAM RoadSmart formerly called the Institute of Advanced Motorists (IAM) is a charity based in the United Kingdom and serving nine countries, whose objective is to improve car driving standards, motorcycle riding standards, and enhance road safety by using the British police's system of car and motorcycle control. The System was devised in 1937 by r... Read More
