Holden

Recognized as the pioneer of the sales methodology industry with the introduction of Power Base Selling in 1979, Holden invented the category of "Compete Sales Strategy" and is uniquely able to provide insight into competitive deals with a coachable and sustainable approach that makes how you sell, rather than what you sell a nontraditional competi... tive advantage. Holden has continued to innovate, and today offers B2B organizations and sellers its new PowerBase Compete Strategy model. This model makes Compete Selling a management science that can be understood and replicated via an integrated platform of "competitive must win deal" coaching, advanced Compete Sales training courses, sales manager coaching, and software and e-learning reinforcement. Holden training and consulting helps clients defeat competitors to "take market share" in a way that not only improves customer loyalty but also drives higher revenue growth, increased profit margins, and shorter sales cycles.Read More