Geopath
Business Services · New York, United States · 11-50 Employees
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Overview
Headquarters
561 Fashion Ave Fl 12, New York City, Ne...Phone Number
(212) 972-8075Website
www.geopath.orgRevenue
$19.4 MillionIndustry
ZI Rank: 1
Signal Type
Dec
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ZI Rank
1
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About Geopath
Geopath is an innovative organization that serves as the industry standard for out-of-home (OOH) advertising, providing audience location measurement, insights, and market research. They generate audience measurements for OOH media, offering demographic-specific impressions and reach metrics for over a million inventory pieces. Geopath also focuses on training and educating stakeholders in the OOH industry to enhance the use of audience metrics. Their commitment to diversity, equity, and inclusion is evident through initiatives aimed at fostering a more inclusive OOH community.Explore more
Geopath Org Chart
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Geopath is experiencing very low activity levels compared to other companies in the Business Services sector.
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Geopath is drawing exceptional interest within the Business Services industry, suggesting notable developments or strong market momentum, learn more about Geopath.
Geopath financials insights
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2021
Debt
$362K
Geopath Tech Stack
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Geopath News & Media
How To Reach Persuadables IRL
While persuadability may be in the eye of the beholder, out-of-home measurement firm Geopath is using party-leaning independents as a reasonable proxy for targeting them.Crackle Connex Joins Advertising Industry Standard Geopath for Out-of-home Audience Measurement for Redbox Kiosk Video Screens
COS COB, Conn.--(BUSINESS WIRE)--Crackle Connex Joins Advertising Industry Standard Geopath for Out-of-home Audience Measurement for Redbox Kiosk Video ScreensGeopath Expands Into Audio Out-of-Home Measurement
The deal with retail audio ad network Stingray, will include new tools enabling advertisers to quantify retail audio ads as part of their overall media mix.Geopath Names Mabin Permanent President
Mabin has been serving as acting president of the out-of-home media measurement service since predecessor Kym Frank was ousted last year.
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Geopath is an innovative organization that serves as the industry standard for out-of-home (OOH) advertising, providing audience location measurement, insights, and market research. They generate audience measurements for OOH media, offering demographic-specific impressions and reach metrics for over a million inventory pieces. Geopath also focuses... Read More
