Fullscreen

Prior to founding Fullscreen, George served as strategic partnerships manager at YouTube and was responsible for establishing distribution channels with new media companies and content producers. In 2007, George co-created the YouTube Partner Program, which provided new monetization opportunities for a new class of online content producers around t... he world. He also led YouTubes first multimillion-dollar programming fund and spearheaded key initiatives, including Seth MacFarlanes Cavalcade of Cartoon Comedy. George began his career in various business development roles at WIRED magazine, CNET Networks, and Google. To date, George has been named one of Advertising Ages 40 under 40 in 2013 and one of The Hollywood Reporters Top 35 Executives Under Age 35 in 2008. George speaks regularly at industry events such as NATPE, Digital Hollywood, VidCon, and SXSW, to name a few. George received his Bachelor of Arts in mass communications and Bachelor of Science in business administration from the University of California, Berkeley. He currently lives in Los Angeles and volunteers at Citizen Schools, where he helps junior high students express their creativity through video. George also enjoys going to concerts, watching movies, cooking, and spending time with curious people IRL. As an operations-savvy executive with more than 14 years in domestic and international digital media, Whit has significant expertise with early-stage companies in search, online media, and emerging e-commerce business models. His work has resulted in the successful architecting of accounting, financial planning and analysis, business intelligence infrastructure, and decision support from the ground up. Before joining Fullscreen, Whit was recruited by Andreessen Horowitz to serve as the CFO of ShoeDazzle, where he built an operations finance support function that used analytics to drive improved operational and financial performance. His efforts helped significantly reduce quarterly run rate cash burn and also ultimately orchestrate the eventual ...Read More