Fira

Fira, established in 1954, is a specialized financial institution dedicated to enhancing the productivity and profitability of rural, agricultural, forestry, and fishing activities. Operating within the Brokerage and Finance industries, Fira primarily supports clients in the agro-food sector and rural areas. Its mission is to foster growth and sustainability across these vital economic segments through targeted financial and technical services. The organization plays a critical role in the development of Mexico's agricultural landscape.

The institution offers a comprehensive suite of services including credits, guarantees, training, technical assistance, and technology transfer. Fira actively develops suppliers within agro-industrial supply chains, ensuring robust and efficient operations. It also provides guarantees to financial intermediaries, fostering greater certainty and stability in lending practices. With an employee range of 1,000-5,000 employees, Fira possesses a significant operational capacity to serve its client base. Meet Fira's team to learn more about the professionals driving its initiatives.

Fira's strategic focus on increasing overall efficiency and sustainability in agricultural practices is supported by its substantial revenue of $27.4M. The company's operations are further characterized by hashtags such as #2_plus_finance, #founded_1954, #northamerica, #b2b, #mexico, and #2_plus_locations, underscoring its geographic presence and business-to-business model. Fira's commitment to the agro-food sector and rural development positions it as a key player in regional economic advancement.