Crescent Printers

CRESCENT PRINTERS, The pioneers in Visiting card grouping print house. This innovative model was the brain child of G. SYED , CEO of the organization. His expertise in printing industry since 1990 enabled his visionary project of Printing Visiting card for Printers. He understood the nuances of printing industry where printing multicolour visiting... card was always a challenge even for those who own a Multicolour offset machine. He understood the need of collaboration and hence developed this successful model for Printers. Gradually he enhanced his product to Letter head Printing, Catalogue, Brouchures, Leaflets etc. 2005 Collaboration of Visiting card orders from different printers and consolidating into one job which is a frugal innovation eventually saves cost for printers who understand the model but replicating is difficult. The cost saving by this frugal innovation later passed on to the customers, which enabled the organization to take,Cost Leadership, advantage. 2008 New Branches established all over Chennai with 10 kilometer radius tentatively. The idea is to serve Printers in Chennai near their place. This initiative ensured the organization to acquire 2000 Printers customers in Chennai. 2014 Expanded its wings to reach all over Tamilnadu. The persistent quality and relentless service enabled the organization to establish its foot print all over Tamilnadu. After this exercise the Printers customer base increased to 4000 nos. 2017 Having a huge customer base of 5500 Printers Customer further expansion become challenging. The think tank of the organization redirected the strategy to acquire and serve direct customers who will be in need to handle high volume printing jobs. Having established mass production setup for high volume Printing & supply it has become natural for the organization to envisage into direct customer segment.Read More