Brax Software
Business Intelligence (BI) Software · California, United States · 11-50 Employees
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Overview
Headquarters
3960 W Point Loma Blvd # H354, San Diego...Website
www.brax.ioRevenue
<$5 MillionIndustry
ZI Rank: 1
Signal Type
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ZI Rank
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About Brax Software
Brax is a comprehensive platform that enables users to manage and optimize native ads campaigns across multiple networks such as Outbrain, Taboola, and Yahoo Gemini, all from a single dashboard. It is designed for performance-focused brands and agencies, allowing them to maximize ROI through advanced analytics, user management features, and bulk campaign adjustments. The platform supports A/B testing, data integration, and automated performance optimization, making it a valuable tool for media buyers and small businesses. With its capabilities, Brax facilitates efficient campaign management and enhances the profitability of advertising efforts.Explore more
Brax Software Org Chart
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Brax Software Tech Stack
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Brax Software News & Media
Wishpond Announces Acquisition of Winback - a Provider of Automated SMS Marketing Solutions for eCommerce
The acquisition of WinBack provides Wishpond with an intuitive and user-friendly automated SMS marketing product and cart abandonment tool for Shopify merchants that can be sold to Wishpond's existing e-commerce clients and create a stickier offering. Winback is Wishpond's fourth...Wishpond Completes Acquisition of Brax.io and Appoints Kevin Ho as General Manager
Brax.io ("Brax") is Wishpond's third acquisition this year and represents a significant opportunity to expand Wishpond's technology platform into the adjacent market for providing digital ad management solutions. Kevin Ho, Wishpond's former Vice President of Marketing, promoted to General...Wishpond Announces Acquisition of Brax.io - a Provider of Ad Management Software Solutions
Brax.io is expected to be an immediately accretive acquisition for Wishpond, generating Software-as-a-Service (SaaS) revenue of approximately US$1.5 million over the past 12 months, with healthy gross margins of 80% and EBITDA margins exceeding 15%. Brax.io's proprietary ad management...
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Brax is a comprehensive platform that enables users to manage and optimize native ads campaigns across multiple networks such as Outbrain, Taboola, and Yahoo Gemini, all from a single dashboard. It is designed for performance-focused brands and agencies, allowing them to maximize ROI through advanced analytics, user management features, and bulk ca... Read More
