Brand Metrics
Business Services · Sweden · 11-50 Employees
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Overview
Headquarters
Kyrkogatan 15, Goeteborg, Vaestra Goetal...Website
www.brandmetrics.comRevenue
<$5 MillionIndustry
ZI Rank: 1
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ZI Rank
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About Brand Metrics
Brand Metrics specializes in revolutionizing the measurement of digital campaign effectiveness through a scalable, cookie-free brand lift solution. Their algorithmically-driven methodology ensures consistent brand lift measurement that delivers valuable insights across various digital campaigns. The company focuses on providing comprehensive metrics like awareness, consideration, preference, and intent without relying on traditional bias-prone methods. By integrating directly with publisher sites, Brand Metrics offers a GDPR compliant service aimed at optimizing future campaign strategies for advertisers.Explore more
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Brand Metrics Tech Stack
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Brand Metrics News & Media
From CTV Awards To CES: Brand Metrics Brings Next-gen CTV Measurement To Las Vegas
Brand Metrics’ SDK-free interactive measurement solution signals a new era of interactive CTV advertising Brand Metrics, a global leader in brand lift measurement technology, has declared a new era in interactivity and measurement in CTV as it raises the curtain on fully operational, SDK-less interactive formats and pause-ad capabilities. Already in use with Tier 1 […]Cannes People 2025 - Brand Metrics CMO, Sean Adams - - Mediashotz
Seam Adams, CMO at global adtech and brand lift specialist Brand Metrics talked to us about new tech areas from the Cannes Lions festival.Outcomes data: 5 minutes with… Sean Adams - InPublishing
Outcomes data can help publishers measure the impact digital ads have on the perception of an advertiser’s brand, and optimise towards greater campaign success and other goals, says Sean Adams, chief marketing officer at Brand Metrics.Brand Metrics Appoints Alysha Dino to Drive Global CTV Measurement Growth
The experienced ad tech professional brings two decades of experience to the role, including 10 years focused on CTV As Brand Metrics’ CTV (Connected TV) measurement solutions continue to enjoy good traction in the marketplace, the global ad tech company has announced the addition of Alysha Dino to its rapidly-expanding team. Alysha is US-based, and […]
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Brand Metrics specializes in revolutionizing the measurement of digital campaign effectiveness through a scalable, cookie-free brand lift solution. Their algorithmically-driven methodology ensures consistent brand lift measurement that delivers valuable insights across various digital campaigns. The company focuses on providing comprehensive metric... Read More
