AdImpact Marketing

Be it a Photo Shoot, Trade Show, a quarterly Management retreat, Holiday party, Corporate event, or a Fundraising initiative to promote awareness and generate proceeds for your cause, AdImpact Marketing can serve as your in-house Event Planner. This single feature, or combination of distinguishing features, has been given many names over the years... by various marketing pundits, but the most commonly accepted and longest lived is the unique selling proposition (USP). The interesting thing about a USP is that this unique attribute or feature doesn't necessarily have to be unique to you, your product, or your services; you only have to create the perception that it is unique in the mind of the audience you are addressing. And if by so doing, you become the only one in your business category talking about your product's special attribute, you end up owning its uniqueness. Our process is strategy-based, and we gather as much information as we can before we even meet with you. When we do come together around the table, we take a deep dive to learn all that we can about your organizations product or service, your people and your culture. We discuss goals, objectives, audiences, competitors, and overall vision for the work well be doing together. Based on what we gather and learn, well customize a creative recommendation that serves as a guiding document for the course of our work. Its something we can come back to anytime a project makes a sharp left turn, or the path forward becomes more complex. It's pretty simple. Expect nothing but the best. Our relationship with you is defined by the core values of our business, mutually.Read More