Ryan Kuehl

Ryan Kuehl

Senior Category Director, Global Golf at Under Armour, Inc.

Location:
1020 HULL STREET 3RD FLOOR, Baltimore, Maryland, United States
HQ Phone:
(410) 454-6428
Wrong Ryan Kuehl?

last updated 11/22/2017

General Information

Experience

National Football League

Senior Category Director, Under Armour  - No Greater Sacrifice

Defensive Tackle  - Giants

Recent News  

Ryan Kuehl
Vice President of Sports Marketing and Sponsorship at Underarmour Ryan Kuehl Vice President of Sports Marketing and Sponsorship at Underarmour

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Ryan Kuehl
Ryan Kuehl Vice President of Sports Marketing and Sponsorship at Underarmour

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Ryan Kuehl recruited Jordan Spieth to Under Armour.Getty Images
One source told Business Insider that the person most responsible for helping Under Armour land not only Spieth, but several other members of their all-star lineup, was Ryan Kuehl, a former NFL player. Kuehl, who is now Under Armour's vice president for sports marketing and sponsorships, spent 13 seasons in the league as a defensive lineman and long snapper and won a Super Bowl with the New York Giants in 2007. Kuehl explained in an interview with Business Insider what he saw in then-19-year-old Spieth in 2013 when the two first met. While Kuehl acknowledged Spieth's solid record as an amateur, it was more about how he handled himself off the course that told Kuehl this young golfer could be the face of Under Armour's new venture into the world of golf. "It was more about the way he handled things, he was mature beyond his years" Kuehl told Business Insider. "Clearly the talent was there, his record proved that. But it was his mentality, how he looked at people, how he looked them in the eye, how he treated people, even as an amateur." Kuehl went on to explain that, even at 19 years old, Spieth carried himself like somebody who could handle the responsibility of being the face of a sport and how his personality was the type that people gravitate towards. "As an individual athlete in a [non-team] sport, you have to be comfortable being the man," Kuehl explained. "He looked like he belonged," Kuehl said. Kuehl and the rest of the folks at Under Armour saw it long before the rest of us did.

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