Nicolas Roseillier

Nicolas Roseillier

Creative Director at REM Eyewear

Location:
10941 La Tuna Canyon Road, Sun Valley, California, United States
Company:
REM Eyewear
HQ Phone:
(818) 504-3950

Recent News  

Shades Above The Rest | Optical Prism Magazine

Nicolas Roseillier, creative director at REM Eyewear, says designing lighter frames has become a growing trend for the company.
"We've found that our consumers not only love lighter frames because of the easy fit and comfortability, but lighter frames are also more visually appealing and tend to add more flair and character. They also reveal the texture of the materials more, giving it character and dimension," he says.

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Converse

REM Eyewear's creative director Nicolas Roseillier talks about designing Converse Eyewear

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http://www.eyecarebusiness.com/articleViewer.aspx?articleID=114071

In an exclusive interview with Nicolas Roseillier, creative director at REM Eyewear, EB gets the goods on how to bring the right colors into your eyewear mix.
KNOW YOUR AUDIENCE An eyewear color that sells well in one country may not sell well in another, and there are divides within nations as well. "Purple is a very big color in the U.S. market," Roseillier says. "But if you go to France, for example, it is a color that does not sell...That's something we're starting to see more and more-developing collections and colors just for different markets. Keep track of top sellers, and select hues accordingly. NAVY IS THE NEW BLACK Roseillier believes that blacks and browns for eyewear are falling by the wayside, saying, "I think we're starting to see some navy that replaced the black beautifully. I think the very deep, rich burgundies are definitely replacing the browns." TONE IT DOWN "It's almost like when you're facing the sun and then you get kind of blinded a little bit by it and you can't see. It's kind of like that white filter over it," Roseillier says of Pantone's top colors for Spring 2016. In other words, desaturation is in. FOLLOW YOUR DNA Roseillier keeps the "brand DNA" in mind when choosing colors for REM's various brands. "Over the years we did find new colors and new textures," Roseillier says of REM's work for John Varvatos. Roseillier says that shades like Rose Quartz, Peach Echo, and Serenity should be popular this season because they complement skin tones. "When I used to design with Derek Lam, back in New York, that's one thing [we] used to talk about-having that rose [color] on the inside of the frame always was more flattering on the skin," says Roseillier.

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