Natalia Poroshina

last updated 1/16/2018

Natalia Poroshina

Head of Online Technologies Implementation Group at Zelenski Corporate Travel Solutions

Location:
Nizhnaya Maslovka,5, bld.3, Moscow, Moscow, Russia

General Information

Experience

Project Manager Information Technology Development Platform - Aviacassa.ru LLC

Recent News  

To learn, discuss, win: final ABT-ACTE Russia session

The topic of the aviation market was continued by Natalia Poroshina, director of online technology department of Zelenski Corporate Travel Solutions.
She noted that in the expiring year Russian travelers lost not only the most important market players: Transaero, Estonian air, Delta, Niki, Sas, Wizz, Easy Jet, Thai, Catay Pacific, airberlin, but even entire destinations - Ukraine, Turkey, Egypt. However, Pobeda airline launched flights to its foreign destinations at the beginning of November. Natalia Poroshina.jpg Natalia named among important results of the expiring year the changes in the price policy of Russian air carriers, in particular, introduction of Basic and Flex rates by S7 airline, Promo and Light by the Ural Airlines and Light by UTair. Introduction of such «luggage free» rates means a distinct trend of charging extra fees for extra services that nowadays become one of the main sources of income of air carriers. They may include such services as choice of seats, meals on board, extra room for legs, priority flight registration, call centre services, fines for ticket change/ return/no-show etc. At the same time travelers still have a lot of opportunities to save on airline tickets. Ms Poroshina recommended corporate buyers to book tickets in advance, compare prices of several air carriers and choose the lowest rate, trust their partner agency, controlling its service fee at the same time, check travel policy compliance, analyze the percentage of returned tickets and not to disdain low cost airlines. Natalia also advised session participants to take part in loyalty programs, in particular, in those offered by business travel agencies. She said that it was an absolutely new phenomenon for Russia at the moment, although one of such products had been launched successfully - Zelenski Loyalty Pass, the first loyalty program for private persons and legal bodies, its discount for business travel and MICE services may amount to 100%.

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Best travel management practices - to the regions!

According to Natalia Poroshina, head of online technology department of Zelenski Corporate Travel Solutions, agencies face the following difficulties:
Ms Poroshina explained how all these problems could be solved with the help of PLATON - a complex accounting automation system for travel companies and airline and railway ticket offices on the basis of «1C: Trade Management 8.2». The project developed by ZCTS has been used by the largest market players as a back office for their online products for corporate buyers and individual customers for more than 15 years.

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Super travel-management: now in Kazan

Natalia Poroshina noted that a significant part of agency's time was spent not on choosing a destination or immediate booking, but on documentation processing.
Thus, difficulties in data acquisition, storage and procession can be caused by hand fill of information into the agency's system.

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