Jenna Kennedy

Alumni Advancement Officer (Strategic Engagement): Jenna Kennedy

Jenna Kennedy, Alumni Advancement Officer - Strategic Engagement, University of New Brunswick
Jenna plays a lead role in the development and implementation of the marketing and communications strategies for UNB's Alumni Office. A #ProudlyUNB graduate (MBA, MASRA'07), she plans and executes initiative-specific, innovative campaigns and activities designed to engage alumni with their alma mater. Connecting with alumni through social media, targeted e-mail campaigns, and print and digital collateral, Jenna's role is to develop and execute activities in support of UNB's five-year alumni engagement strategic plan. Jenna has also implemented and manages analytic measurement of the office's activities, to improve strategies moving forward.

Natasha Rego, Young Alumni Coordinator; and Jenna Kennedy, Alumni Advancement Officer - Strategic Engagement, University of New Brunswick