Israel Nadav

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Nadav Tal Israel and Ofri Ben Porat, co-founder of Pixoneye
1. How did the original idea come about? While working as the Senior Marketing Advisor to the Minister of Tourism in Israel, I had to come up with a way to segment and target the two most substantial tourist communities; the LGBT and the Evangelical Christian community - without accidentally mixing our in-app offers between the two. Realising that today's user segmentation relies on basic and obsolete third-party data (including browsing patterns, purchase history, geo-location, and social media listening), I paired up with Nadav Israel (Pixoneye CTO and co-founder) in order to find a way to analyse an untapped resource to increase human understanding on mobile devices better than ever before; by automatically and anonymously analysing user's personal photo and video galleries on their mobile devices.

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We're excited to bring Shachar Bialick (Curve), Ofri Ben-Porat and Nadav Israel (Pixoneye), and Evan Macmillan (Gridspace) to our list of world-class founders, all of whom are challenging the financial services landscape."

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Founders: Ofri Ben Porat, Nadav Tal Israel

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