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Meet the Team | Horticom - Garden and Hardware Products
Ian Baines Ian Baines Operations Manager
Jan 14, 2025
Horticom NZ
2024-present (9 months)
During the 1990's, the focus was to transition the business from allied garden products such as fertiliser and seed towards general merchandise garden product. This allowed the business to hunt for trends and new category opportunities to bring to market. It was during this period that global sourcing strengthened and further opportunities became evident. Horticom is no stranger to launching new categories, and it was between 2000 and 2005 that the business stepped up their strategy to diversify beyond garden. Towards the end of that period stars began to align and Horticom became a true multi-category supplier. To this day gardening remains central to our business, and we now offer programs to our retail partners across garden, storage, cleaning and electrical. Our stable of brands is a mix of easily identified household names alongside strong newcomers that we are excited to represent. Horticom continues to invest in its success by expanding the size and skills of its field and suppoSee more
