Alex Rodriguez

last updated 3/19/2018

Alex Rodriguez

President at Diversity Consulting Group LLC

General Information

Experience

Project and Development Lead - Integrity Corporation

President and Chief Executive Officer - IdeaCzar

iOS Development Instructor - Saint Louis University

Governor - New York..

Chairman - California Latino Business Institute

President - Virtual Hispanic

iOS Development Instructor - Washington University

Education

Film Studies , University of California at Santa Barbara

Bachelor of Arts degree - Business Management , Antioch University

Executive MBA Certificate - Minority Enterprise Development , Dartmouth University's Tuck School of Business

IT degreeUniversity of Missouri

Affiliations

Board Member - La Cumbre Mutual Water Company

Advisory Board Member - Ventango Marketing Solutions

Board Member - 19th District Agricultural Association

Board Member - Santa Barbara Hispanic Chamber of Commerce

Secretary - California Hispanic Chambers of Commerce

Treasurer - The National Association of Latino Independent Producers

Chairman of the Community Affairs Advisory Board - Community Financial Services Association of America

Board of Governors - Antioch University

Key Member of the Hispanic Outreach Advisory Board - Laureate Education , Inc.

Recent News  

Our Team - DCG Public Affairs

Alex Rodriguez, President
DCG Public Affairs is managed by Alex Rodriguez and is a division of Diversity Consulting Group, LLC.

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Alex Rodriguez, President - DCG Public Affairs

Alex Rodriguez, President
Alex Rodriguez, President Alex Rodriguez is president and CEO of DCG Public Affairs, a division of Diversity Consulting Group, a firm that he started in 1995. Involved in marketing since the mid 1980s, Alex has earned a reputation as one of the industry's top strategic minds in regard to Latino outreach. Throughout his career he has counseled many of the nation's Alex Rodriguez Alex has been involved in numerous product launches, including the introduction of Rogaine into the U.S. Hispanic market, the launch of Sprint PCS in South Florida and New York, and the launch of Blue Casa Communications, a competitive local exchange carrier in Santa Barbara County. Prior to starting his own business Alex spent close to four years at the nationally acclaimed Hispanic Business Magazine as Director of the Strategic Services Group, the company's special events division. Alex is chairman of the California Latino Business Institute, a think tank created to educate policymakers and decision makers on issues of importance to Hispanic businesses in California. Alex was recently elected Vice President of the La Cumbre Mutual Water Company board of directors and served as Secretary of the California Hispanic Chambers of Commerce for four years. He is past chairman of the Santa Barbara Hispanic Chamber of Commerce, and former Treasurer of the National Association of Latino Independent Producers. In 1999 Alex participated in the Rainbow Coalition's Wall Street Project Task Force on Employment, as well as President Clinton's Initiative on Race. Alex was appointed by California Governor Arnold Schwarzenegger to the board of directors of the 19th District Agricultural Association in January 2006 and reappointed in 2008. In 2012 Governor Jerry Brown reappointed Alex to his third term. Alex studied at the University of California at Santa Barbara where he majored in Film Studies, received a Bachelor of Arts degree from Antioch University in Business Management and earned an Executive MBA Certificate from Dartmouth University's Tuck School of Business in Minority Enterprise Development. A native of Calexico, California, Alex resides in Santa Barbara with his wife and son. To contact Alex please use the form below:

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Ventango Marketing Solutions

          ALEX RODRIGUEZ | BIO
Ventango Marketing Solutions Alex Rodriguez launched Diversity Consulting Group, LLC in 1995 to help companies effectively reach the fast-growing Hispanic consumer market. Involved in public affairs and ethnic marketing since the mid 1980s, Alex has earned a reputation as one of the industry's top strategic minds. Throughout his career he has counseled many of the nation's top organizations, including adidas, DirecTV, DR Horton, Sears, the County of Santa Barbara, Allstate Insurance, Harris Bank, AFLAC, American Express, Sprint PCS, and many others. His areas of expertise include Hispanic marketing, new business development, business management, community affairs, public affairs and public relations. Over the years Alex has been involved in numerous product launches, including the introduction of Rogaine into the U.S. Hispanic market, the launch of Sprint PCS in South Florida and New York, and the launch of Blue Casa Communications, a competitive local exchange carrier in Santa Barbara County. Prior to starting Diversity Consulting Group Alex spent close to four years at the nationally acclaimed Hispanic Business Magazine as Director of the Strategic Services Group, the company's special events division. Presently Alex is a partner in LanaCel, a financial services company serving recent immigrants, and NuMedia Corp., an entertainment and media interest. Alex's commitment to professional excellence, community service and presenting positive images of Latinos and minorities globally is evident through his involvement on various boards and commissions. He was recognized by Latino Today, a bilingual newspaper serving Santa Barbara and San Luis Obispo Counties, as one of the 50 Most Influential Latinos in the area. Currently Alex is the Parliamentarian, and former Secretary, of the California Hispanic Chambers of Commerce. He is a former chairman of the Santa Barbara Hispanic Chamber of Commerce, and former Treasurer of the National Association of Latino Independent Producers. In 1999 Alex participated in the Rainbow Coalition's Wall Street Project Task Force on Employment, as well as President Clinton's Initiative on Race. In January 2006 he was appointed by California Governor Arnold Schwarzenegger to the board of directors of the 19th District Agricultural Association. He teaches Spanish Self-Employment Training classes at Women's Economic Ventures, a Santa Barbara nonprofit whose focus is economic development in low income communities. Alex attended the University of California at Santa Barbara where he majored in Film Studies, and holds a Bachelor's Degree in Business Management from Antioch University. In 2004 Alex earned an Executive MBA Certificate in Minority Enterprise Development from Dartmouth University's Tuck School of Business. Alex is a native of Southern California and resides in Santa Barbara with his wife, daughter and son.

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