ZoomInfoGTM Expert
Agent Teams

Bring GTM engineering to the front line.

Your most creative GTM ideas shouldn’t be limited by who knows how to build them. Agent Teams gives every person the power to build, deploy, and scale those ideas themselves.

37 of the top 40 AI companies run GTM on ZoomInfo

Agent Team running
Inbound Lead Activation
Form fill · Northwind Analytics
Research Agent
Enriching the account
working
CRM Agent
Creating lead + account
queued
Routing Agent
Matching territory
queued
Notify Agent
Posting to #inbound
queued
Motion complete4 agents · 0 errors
Why Agent Teams

Most AI tools can’t run a full motion.
Agent Teams can.

Every revenue leader is being told to deploy AI agents. But most GTM AI still sits with one GTM engineer, building clever motions the field never sees. Agent Teams puts it in every rep’s day, with full context, end to end. Here’s what that looks like on a champion play.

TriggerJob change · past champion · Tier 1 account
Without Agent Teams18 steps · 6 tools
CRMNew title = CRO
CRMAccount tier lookup
EnrichmentMatch contact
SlackPush to #champions
SheetLog row
No champion history
CRMOwner exists?
WarehousePast opps query
CRMCreate task
SlackNotify AE
CRMSet due date
Judgment handed to a rep
SequencerSuppression check
SequencerAdd to cadence
EnrichmentConsent + region
SequencerWait 3 days
SheetAppend status
Task closed before the day-14 signal arrives
SequencerReplied?
CRMClose task
WarehouseActivity sync
With Agent TeamsJob open · 18 days

When a past champion takes a new role at a Tier 1 account, activate the relationship. Brief the owner and run outreach, with approval on anything consequential.

Contact job changePast championTier 1 account
1Research agentResearch Jordan and map the Northstar buying groupDay 0
2Playbook agentPick the next best action and route it to the account ownerDay 0
Signal monitorJordan visits the pricing page. The same job wakes up.Day 14
3Outreach agentRun the sequence to re-engage JordanDay 18

Awaiting approval to send the sequence to Jordan. Confidence: High

ReviewApprove

One persistent job. New evidence resumes it instead of restarting it, and every decision, approval, and action lands in one audit trail.

How it works

Signals start the job. Agents carry it to the outcome.

  1. 01

    Signals start the job

    A job change, form fill, intent spike, CRM event, or your own trigger opens or resumes the job.

  2. 02

    Context shapes every decision

    Verified ZoomInfo data and each account’s GTM Context Graph, including calls, emails, and notes. Agents know every conversation you’ve had with the account, and understand that context at every step.

  3. 03

    Playbooks set the bounds

    RevOps and Marketing Ops set the outcome in plain language or code. The Playbook defines the tools, the policy, and when a human signs off.

  4. 04

    Agents carry the work

    Specialist agents hand each other the full story, with a supervisor agent checking every step against your rules. They act, wait, or escalate, and a two-week pause never resets the plan.

Agent Templates

Meet your team of agents.

Up and running in a day, with more than 50 agents across the revenue motion. Start from a template, customize it in plain language or code, and our forward-deployed team will help you get your first plays live.

Template 01

Inbound Lead Activation

Researches a new inbound lead, creates a new CRM record, routes it to the right rep, and sends a Slack update.

Research leadCreate CRM recordRoute to repSlack update
Template 02

Outbound Prospecting

Researches the account, generates a structured list of key buying group contacts, and builds a comprehensive account brief.

Research accountBuild buying groupAccount brief
Template 03

Post-Meeting Insights

Extracts insights and MEDDIC from call transcripts and updates your CRM automatically.

Read transcriptExtract MEDDICUpdate CRM
Template 04

Closed-Won Account Handoff

When a deal closes, researches the full sales cycle and drafts an account brief for the account manager.

Review sales cycleDraft briefHand to AM
Template 05

Closed-Won Competitor Acceleration

Finds 10 competitors of a newly closed account, checks if they're in your CRM, and emails the relevant rep to reach out.

Find competitorsCheck CRMEmail the rep

Or describe the outcome you want.

Brief it the way you’d brief a teammate. Agent Teams builds the Playbook and assembles the specialists to run it.

Works with your stack

Keep the stack you run. Agent Teams carries the play.

Systems of record stay in place. Agent Teams works natively with Salesforce, HubSpot, Outreach, Salesloft, Slack, and Gmail, and takes governed action inside them. Build in GTM Studio, or run headless through the API, GTM CLI, or MCP, with your full GTM context one call away. Your policies, approvals, and audit trail travel with every workflow.

Running GTM in Claude?

Connect through MCP and run Plays where your team already works. When a use case solidifies, hand it to specialist agents that stay on the job after the chat ends.

On Agentforce?

Call Agent Teams as the governed GTM execution underneath it, with identity resolved and context verified before anything runs.

Building agents in HubSpot?

Call Agent Teams from HubSpot and every workflow arrives with identity resolved and governance attached.

Enterprise governance

Hand over the work. Keep the control.

You set autonomy, approvals, and limits. Every job, approval, and escalation sits in one place, every decision is recorded, and every play shows its cost upfront.

ControlAutonomy, approvals, and scope you set per Playbook. Agents can’t change them mid-run.
VisibilityEvery trigger, decision, and action in one audit trail, so your ops team can sharpen the Playbook after every run.
TrustReal-time evaluations stop drift, and every play shows its credit cost before it runs.
Responsibly sourced dataPrivacy-rights managementSOC 2 controlsISO 27001 & 27701 certified

Your best GTM plays don’t fit in a workflow. Now they don’t have to.

Got a high-value play your team still runs by hand because it needs judgment? Make it your first Agent Team.