Inbound Lead Activation
Researches a new inbound lead, creates a new CRM record, routes it to the right rep, and sends a Slack update.
Your most creative GTM ideas shouldn’t be limited by who knows how to build them. Agent Teams gives every person the power to build, deploy, and scale those ideas themselves.
37 of the top 40 AI companies run GTM on ZoomInfo
Every revenue leader is being told to deploy AI agents. But most GTM AI still sits with one GTM engineer, building clever motions the field never sees. Agent Teams puts it in every rep’s day, with full context, end to end. Here’s what that looks like on a champion play.
When a past champion takes a new role at a Tier 1 account, activate the relationship. Brief the owner and run outreach, with approval on anything consequential.
Awaiting approval to send the sequence to Jordan. Confidence: High
ReviewApproveOne persistent job. New evidence resumes it instead of restarting it, and every decision, approval, and action lands in one audit trail.
A job change, form fill, intent spike, CRM event, or your own trigger opens or resumes the job.
Verified ZoomInfo data and each account’s GTM Context Graph, including calls, emails, and notes. Agents know every conversation you’ve had with the account, and understand that context at every step.
RevOps and Marketing Ops set the outcome in plain language or code. The Playbook defines the tools, the policy, and when a human signs off.
Specialist agents hand each other the full story, with a supervisor agent checking every step against your rules. They act, wait, or escalate, and a two-week pause never resets the plan.
Up and running in a day, with more than 50 agents across the revenue motion. Start from a template, customize it in plain language or code, and our forward-deployed team will help you get your first plays live.
Researches a new inbound lead, creates a new CRM record, routes it to the right rep, and sends a Slack update.
Researches the account, generates a structured list of key buying group contacts, and builds a comprehensive account brief.
Extracts insights and MEDDIC from call transcripts and updates your CRM automatically.
When a deal closes, researches the full sales cycle and drafts an account brief for the account manager.
Finds 10 competitors of a newly closed account, checks if they're in your CRM, and emails the relevant rep to reach out.
Brief it the way you’d brief a teammate. Agent Teams builds the Playbook and assembles the specialists to run it.
Systems of record stay in place. Agent Teams works natively with Salesforce, HubSpot, Outreach, Salesloft, Slack, and Gmail, and takes governed action inside them. Build in GTM Studio, or run headless through the API, GTM CLI, or MCP, with your full GTM context one call away. Your policies, approvals, and audit trail travel with every workflow.
Connect through MCP and run Plays where your team already works. When a use case solidifies, hand it to specialist agents that stay on the job after the chat ends.
Call Agent Teams as the governed GTM execution underneath it, with identity resolved and context verified before anything runs.
Call Agent Teams from HubSpot and every workflow arrives with identity resolved and governance attached.
You set autonomy, approvals, and limits. Every job, approval, and escalation sits in one place, every decision is recorded, and every play shows its cost upfront.
Got a high-value play your team still runs by hand because it needs judgment? Make it your first Agent Team.