iMakeNews Inc

Location:

200 Fifth AvenueWalthamMassachusetts02451United States View Map

Revenue:

$7 Million

Employees:

35

Phone:

(781) 890-4700

Fax:

(781) 890-4701
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Description:

Founded in 1999, IMN (iMakeNews, Inc.) is an application service provider that delivers e-communications solutions for boosting business performance by using e-newsletters, HTML email, micro-sites, and blogs, with robust tracking and analytics. IMN specializes in industry-focused solutions - such as lifestyle e-newsletters for auto dealerships, e-newsletter and call targeting services for direct selling companies and e-communication tools for value added resellers. Our unique platform supports customization and the inclusion of multiple media types (e.g., PDF, Flash, Audio, Video, and RSS) to address the specific business needs of a wide range of markets. Deep and sophisticated data analysis capabilities give marketers and publishers ongoing intelligence into readership behavior, enabling them to take meaningful action. IMN is a pioneer in Informative Marketing™ -- a strategy for improving the return on marketing investments by refining content in response to readers' preferences. IMN has over 2,000 active accounts globally representing a wide variety of industry sectors including financial services, life sciences, information technology, professional services, consumer packaged goods, auto dealerships, direct selling companies, non-profits, manufacturing, travel, education, retail/e-commerce, advertising and marketing. Representative clients include: Shell Oil, Wachovia, CitiStreet, ING, Symmetricom, and PartyLite.

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