Welcome to the Free B2B Interactive Tools Hub, By ZoomInfo

Frequently Asked Questions about Free B2B Tools

• How do you measure B2B ROI?

  Measuring the impact of your B2B sales is never easy, start by cross referencing your operating costs and revenue. With ROI tools such as ZoomInfo’s Direct Dial ROI calculator it’s easier than ever before to calculate your cost per lead, average time per sale and more to glean better insights into B2B ROI.

• What is B2B revenue?

  Often known as business-to-business, B2B revenue is the total sales of your products and services from your business, to other businesses. Revenue can be measured weekly, monthly but most often is measured on a quarterly basis. You’ll want to compare profit numbers from each channel to generate an accurate picture of your base revenue.