Rob Cuesta is a leadership consultant with a difference, highly focused on supporting professionals who have built their career on technical knowledge and expertise as they prepare themselves to move into leadership roles within their organisation.Rob has worked across the globe with some of the largest and best known organisations in the world and also with some of the smallest, and he combines this experience with his own education – accountancy training, an MBA from a top UK business school, a technical education at a leading UK university, and training in coaching, NLP and psychology – to support young professionals and knowledge workers in their quest to make the most of their experience and opportunities.Rob has experienced first-hand what it is like to invest heavily your own time, energy and money in professional education, and the uncertainty that follows as you wonder how to make sure you capitalise on your investment. He has also experienced what it is like to invest in knowledge and expertise, only to find it become a professional straitjacket. With this in mind, his company, Solution Academy Ltd, supports, encourages and challenges professionals and knowledge workers to ensure they have the resources to get what they really want from their professional and personal lives.Rob is a maximiser, for whom excellence is the measure of personal success, identifying and then transforming strengths into professional assets that set you apart from your peers and competitors. “It's just as much work to turn something below-par into something slightly above average,” he says “as it is to take something strong and turn it into something truly superb. So why waste time and energy making up for your weaknesses when you can take your strengths instead, and stretch them into real gifts?”And Rob lives his vision, building a successful company on what he does best – communicating, supporting, and applying his expertise and creativity to help clients find truly innovative ways to stand out from the pack.
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