Howard Ziment

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  www.chsinternational.com/aboutus/bios/HowardZiment.asp - [Cached Version]
  Published on: 3/25/2007    Last Visited: 3/25/2007  

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  Howard ZimentChairman, The Ziment Group
  
  Howard is the Chairman of The Ziment Group, a collection of companies dedicated to conducting pharmaceutical\healthcare marketing research worldwide.The group includes Ziment, WebSurveyResearch, imap Research and Consumer Health Sciences.The Ziment Group is the healthcare research brand for the Kantar Group, the Information and Consultancy division of WPP, which is one of the largest marketing service organizations in the world.
  
  Joining the Group in 1987, he has extensive experience in marketing and marketing research.This includes the direction of, or active participation in, more than 1,000 custom research projects in his career.Under Howard's stewardship, The Ziment Group has gone from a four-person company in 1987 to its standing today as one of the top five healthcare marketing research brands in the world.Acquired by WPP in 2001, the group has expanded its reach to include over 10 offices throughout the USA, London, Paris, Stuttgart and Barcelona.
  
  Howard has been honored for his leadership and vision in the healthcare research industry.In 2003, the Pharmaceutical Market Research Group (PMRG) awarded him the industry's highest accolade and their lifetime achievement award -The R.R. Fordyce Award- in recognition of "contributions that are distinguished by excellence, innovation and integrity".
  
  He has spoken at numerous conferences, most notably for the American Marketing Association, the Pharmaceutical Marketing Research Group, the European Pharmaceutical Marketing Research Association, the Pharmaceutical Business Intelligence Research Group, e-Healthcare, the BioMedical Marketers Association, the Council of American Survey Research Organizations, the Advertising Research Foundation, the Institute for International Research and the Center for Business Intelligence.He is also one of the founders and Past President of the Interactive Marketing Research Organization.
  
  He holds a degree in Marketing from Georgetown University, and began his career at Saatchi and Saatchi Compton Advertising where he worked on several prominent accounts.

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  www.pharmacyandtherapeutic.com/public/industry_news/ind - [Cached Version]
  Published on: 8/29/1999    Last Visited: 9/2/2000  

  Howard Ziment, managing director of WebSurveyMD.com, warned that the future of online healthcare hinges on greater physician buy-in..
  
  Additional findings of the survey include the following :.
  
  • Few physicians in the survey expressed interest in using the Internet for communicating with patients (20 %) or colleagues (19 %).
  
  • Only 27 % believe the Internet will save the health system money in the next 5 years, and less than 50 % believe it will help physician-patient communication.

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  www.imapresearch.com/press_release_2004_11_04.htm - [Cached Version]
  Published on: 11/4/2004    Last Visited: 3/17/2007  

  "Our clients are looking more and more towards multi-client solutions when it comes to having an ongoing understanding of the therapeutic marketplaces in which their products compete," said Howard Ziment, Chief Executive of the Ziment Group."These solutions deliver powerful understandings about their markets that are different than what can be delivered through traditional custom designed market tracking research."
  
  imap Research will use the Ziment Group's 28 years of experience in conducting marketing research as a launching point with which to develop superior solutions in tracking brand performance than are currently available today.
  
  "imap will set new standards for multi-client offerings by leveraging the physical and intellectual capital already at hand within the Ziment Group," said Ziment, "Powered by WebSurveyResearch and the Ziment Chronic Illness internet panels, this division has instant access to over 75,000 physicians and 400,000 patients from around the globe.
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  The Ziment Group consists of Ziment, a full service consultancy offering custom marketing research for the healthcare and pharmaceutical industries worldwide; WebSurveyResearch which houses the largest dedicated panel of physicians with which to conduct marketing research through the internet; and imap Research, a division dedicated to conducting multi-client research.

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  www.pharmavoice.com/search/details.asp?art_id=716 - [Cached Version]
  Published on: 4/10/2005    Last Visited: 8/23/2006  

  Ziment Group, Howard Ziment

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  www.imapresearch.com/press/pressreleases/imap11042004.h - [Cached Version]
  Published on: 11/4/2004    Last Visited: 3/17/2007  

  "Our clients are looking more and more towards multi-client solutions when it comes to having an ongoing understanding of the therapeutic marketplaces in which their products compete," said Howard Ziment, Chief Executive of the Ziment Group."These solutions deliver powerful understandings about their markets that are different than what can be delivered through traditional custom designed market tracking research."
  
  imap Research will use the Ziment Group's 28 years of experience in conducting marketing research as a launching point with which to develop superior solutions in tracking brand performance than are currently available today.
  
  "imap will set new standards for multi-client offerings by leveraging the physical and intellectual capital already at hand within the Ziment Group," said Ziment, "Powered by WebSurveyResearch and the Ziment Chronic Illness internet panels, this division has instant access to over 75,000 physicians and 400,000 patients from around the globe.This degree of access to all critical influencers is unprecedented in this space and will enable imap to provide fully integrated marketplace understandings and powerful recommendations for their clients."
  
  "All of this will results in powerful new ways in which to help clients realize their brand potential in research that does not break their budgets."
  
  About the Ziment Group:The Ziment Group consists of Ziment, a full service consultancy offering custom marketing research for the healthcare and pharmaceutical industries worldwide; WebSurveyResearch which houses the largest dedicated panel of physicians with which to conduct marketing research through the internet; and imap Research, a division dedicated to conducting multi-client research.

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  www.gastroendonews.com/cgi-bin/wwread.pl?cat=gastro&art - [Cached Version]
  Published on: 1/30/2001    Last Visited: 6/24/2001  

  Physicians still underutilize the Internet , have little interest in Internet-based medical applications-other than basic informational uses-and are skeptical about the Internet's potential benefit to healthcare , said Howard Ziment , managing director of market research firm Ziment in New York City.The survey was released by WebSurveyMD.com , the company's physician Internet panel.
  
  WebSurveyMD.com asked a random sample of 257 panel members including family practitioners , general practitioners and internists to participate in the online survey.What the company found may well have an impact on the e-health world.
  
  Only one-third or fewer of the physicians expressed significant interest in using the Internet for communicating with patients , said Mr. Ziment.He added that only 20 % now use the Internet for such purposes and that only 46 % feel the Internet will foster improvements in patient/physician communication.
  
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  Contrary to the popular assumption that younger physicians are more interested in online activities , age did not appear to be a factor , said Mr. Ziment.The survey showed that only 15 % of younger doctors ( those in practice 10 years or less ) are likely to use the Internet to communicate with patients compared with 25 % of doctors in practice 18 years or more.
  
  Another selling point for the Internet in the e-health world has been that it will eventually reduce the amount of actual paper in compiling records.As many as 20 companies are currently developing technology platforms for writing prescriptions online , according to Mr. Ziment.But the survey revealed that few physicians [ 19 % ] are actually very interested in using this application in the future..
  
  Interest in using the Internet as a business tool was also found to be weak.Only one-third or fewer of the physicians expressed significant interest in using the Internet for consulting with colleagues , participating in clinical trials or filing patient insurance claims , said Mr. Ziment.
  
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  In fact , Mr. Ziment reported that 75 % of physicians surveyed gather information about a drug or medical product , 68 % use the Internet to find out about treatments for diseases , 48 % to read medical journals and 20 % to use PDR Online.He added that 68 % use the Internet for administrative purposes and 45 % use it to take continuing medical education courses.

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  www.ziment.com/news/press.html - [Cached Version]
  Last Visited: 8/29/2007  

  April, 2007: Ziment Announces Venk Ramakrishnan as new Chief Methodologist
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  RR Fordyce Award, Pharmaceutical Marketing Research Industry's Top Accolade, Presented To Howard Ziment, CEO of The Ziment Group

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  www.zimentgroup.com/code_of_ethics.html - [Cached Version]
  Published on: 8/29/2007    Last Visited: 8/29/2007  

  , Ziment , Howard Ziment ,

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  www.mrweb.com/drno/news6143.htm - [Cached Version]
  Published on: 11/16/2006    Last Visited: 3/20/2007  

  Current CEO Howard Ziment becomes Chairman and Lynnette Cooke steps up, adding the Group CEO title to her present role of CEO of the Custom Research division.
  
  Ziment will now add his skills to assisting with the expansion of the healthcare offering of parent company the Kantar Group.He comments: ‘It is with complete confidence that I turn over the day-to-day decision making for the group to Lynnette.' Cooke has been with The Ziment Group since 1997, serving as Director of Client Services, Sr. Director and COO before becoming CEO of the Custom Research division.
  
  The group, consisting of Ziment, WebSurveyResearch, imap Research and Consumer Health Sciences, is on the web at www.zimentgroup.com .

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  www.imapresearch.com/aboutus/bios/HowardZiment.html - [Cached Version]
  Published on: 9/9/2006    Last Visited: 3/17/2007  

  Howard ZimentChief Executive Officerhoward.ziment@zimentgroup.com
  
  Howard is the CEO of the Ziment Group, a collection of companies dedicated to conducting healthcare marketing research worldwide.The Ziment Group is the healthcare research brand for the Kantar Group, the Information and Consultancy division of WPP, which is the largest marketing services organization in the world.
  
  He also holds the title of CEO of the full-service strategic marketing research division of the group, also called Ziment, which specializes in the pharmaceutical and healthcare industries.Joining Ziment in 1987, he has extensive experience in marketing and marketing research.This includes the direction of or active participation in more than 1,000 custom research projects in his career.
  
  Under Howard's stewardship, the Ziment Group has gone from a four-person company in 1987 to its standing today as one of the top five healthcare marketing research brands in the world.Acquired by WPP in 2001, the Ziment Group has expanded its reach to include offices throughout the USA, London, Paris, Stuttgart and Barcelona.
  
  Howard has been honored for his leadership and vision in the healthcare research industry.In 2003, the Pharmaceutical Market Research Group (PMRG) awarded him the industry's highest accolade -The R.R. Fordyce Award -- in recognition of "contributions that are distinguished by excellence, innovation and integrity".
  
  He has spoken at numerous conferences, most notably for the American Marketing Association, the Pharmaceutical Marketing Research Group, the Council of American Survey Research Organizations, the Advertising Research Foundation, e-Healthcare, the Institute for International Research, the Interactive Marketing Research Organization and the Center for Business Intelligence.He holds a degree in Marketing from Georgetown University, and began his career at Saatchi and Saatchi Compton Advertising where he worked on several prominent accounts.

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