BS , Marketing

Today conducting marketing research with healthcare professionals through the internet is the common way of doing business. In 1997, there was a lot who doubted that this would happen.

Howard Ziment is recognized as a innovator in bringing the use of the Internet to conducting marketing research with healthcare professionals. 

Under Ziment's long tenure in growing The Ziment Group from four people in 1987 into the industry leader that it is today, he has had to tenaciously hold onto a vision that has many times flown in the face of conventional wisdom. 

In over 20 years Ziment has been involved in over 1,000 marketing research projects. He has pushed The Ziment Group from its beginnings as a custom research company to an organization that has companies that lead the way in syndicated research and data collection as well. The firm was privately held until 2001, when it was acquired by Kantar, the information and consultancy division of WPP, one of the world's largest marketing services organizations. 

In 2003, the industry recognized Ziment's leadership and vision as well. The Pharmaceutical Market Research Group (PMRG) awarded him the industry's highest accolade and their lifetime achievement award –The R.R. Fordyce Award– in recognition of "contributions that are distinguished by excellence, innovation and integrity". He was also named one of the Top 100 Inspiring People in the pharmaceutical industry in 2006 by Pharma Voice magazine.
 
Today The Ziment Group is a collection of companies dedicated to conducting pharmaceutical\healthcare marketing research worldwide. The group includes Ziment Custom, All Global, All Global Viewing, imap Research and Consumer Health Sciences. It spans the globe, with over 20 offices throughout the USA, London, Paris, Stuttgart and Barcelona. 

Ziment has also has spoken at numerous conferences around the world, most notably for the AMA, PMRG, EphMRA, PBIRG, BMA, CASRO and ARF. He has also published thought leading articles and has been widely quoted in all of the pharmaceutical industry leading trade publications.

Ziment currently resides in San Diego, CA with his wife Judy and his two young 
daughters, Melanie and Lauren. He is a member of the Board of Directors of the La Jolla Country Day School, enjoys coaching his daughters' soccer and softball teams and is an avid golfer. 

He holds a degree in Marketing from Georgetown University.