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Published on: 3/25/2007
Last Visited: 3/25/2007
Howard ZimentConsumer Health Sciences > About Us > Bios > Howard Ziment
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Howard ZimentChairman, The Ziment Group
Howard is the Chairman of The Ziment Group, a collection of companies dedicated to conducting pharmaceutical\healthcare marketing research worldwide.The group includes Ziment, WebSurveyResearch, imap Research and Consumer Health Sciences.The Ziment Group is the healthcare research brand for the Kantar Group, the Information and Consultancy division of WPP, which is one of the largest marketing service organizations in the world.
Joining the Group in 1987, he has extensive experience in marketing and marketing research.This includes the direction of, or active participation in, more than 1,000 custom research projects in his career.Under Howard's stewardship, The Ziment Group has gone from a four-person company in 1987 to its standing today as one of the top five healthcare marketing research brands in the world.Acquired by WPP in 2001, the group has expanded its reach to include over 10 offices throughout the USA, London, Paris, Stuttgart and Barcelona.
Howard has been honored for his leadership and vision in the healthcare research industry.In 2003, the Pharmaceutical Market Research Group (PMRG) awarded him the industry's highest accolade and their lifetime achievement award -The R.R. Fordyce Award- in recognition of "contributions that are distinguished by excellence, innovation and integrity".
He has spoken at numerous conferences, most notably for the American Marketing Association, the Pharmaceutical Marketing Research Group, the European Pharmaceutical Marketing Research Association, the Pharmaceutical Business Intelligence Research Group, e-Healthcare, the BioMedical Marketers Association, the Council of American Survey Research Organizations, the Advertising Research Foundation, the Institute for International Research and the Center for Business Intelligence.He is also one of the founders and Past President of the Interactive Marketing Research Organization.
He holds a degree in Marketing from Georgetown University, and began his career at Saatchi and Saatchi Compton Advertising where he worked on several prominent accounts.