Ms. Allison Yang

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  www.projo.com/business/content/bz_msoftyahoo20_11-20-08 - [Cached Version]
  Published on: 11/20/2008    Last Visited: 11/21/2008  

  P&G spokeswoman Allison Yang said the company wants to reach more consumers who are increasingly online.
  
  "This is all about learning," she said. "It's about putting consumers in connection with our products in the right spots."
  
  She said P&G has shared information with Google visitors about its consumer research, planning and operations. "The relationship will certainly continue, and we'll continue looking at what the opportunities are," Yang said.

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  phx.corporate-ir.net/phoenix.zhtml?c=104574&p=irol-news - [Cached Version]
  Published on: 6/29/2007    Last Visited: 7/2/2009  

  CONTACT: Sloane Magny of PainePR, +1-212-613-4922, smagny@painepr.com, for The Procter & Gamble Company or Allison Yang of Procter & Gamble, +1-513-983-8178, or yang.al.3@pg.com

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  www.happi.com/articles/2008/01/the-silent-persuader - [Cached Version]
  Published on: 1/1/2008    Last Visited: 4/15/2008  

  One category that is especially influenced by fragrance is laundry products, according to Allison Yang, fabric care external relations manager, Procter & Gamble, Cincinnati, OH.She tells Happi: "We've seen in fabric care that scent is very important to many consumers.That may mean that they are drawn to a product with no scent or a light scent for sensitive skin, or a stronger, bold scent to indulge in."
  
  Ms. Yang also notes that some consumers also want different scents for different loads,meaning that they have several different laundry detergents and fabric softeners at hand to do the job."For example, some people may wash their everyday clothes in our Pure Essentials line, their linens in our Simple Pleasures line and their exercise clothes in our Febreze line," says Ms. Yang.

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  www.cantonrep.com/index.php?ID=442216&Category=5&subCat - [Cached Version]
  Published on: 11/20/2008    Last Visited: 11/20/2008  

  P&G spokeswoman Allison Yang said the company wants to reach more consumers who are increasingly online.
  
  "This is all about learning," she said.
  ...
  Yang said an early project with Google was drawing more attention to online video of Tide to Go's "Talking Stain" commercial, which made its television debut during the Super Bowl. Pampers diapers managers and a digital marketing manager were next to participate, and some 15 P&G employees from different areas spent time with Google last month.
  
  She said P&G has shared information with Google visitors about its consumer research, planning and operations.
  
  "The relationship will certainly continue, and we'll continue looking at what the opportunities are," Yang said.

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  www.kval.com/news/business/34745969.html - [Cached Version]
  Published on: 11/19/2008    Last Visited: 11/21/2008  

  P&G spokeswoman Allison Yang said Wednesday that the company wants to reach more consumers who are increasingly online. She said that digital is "definitely a focus" for the company.
  
  She said P&G will continue looking at opportunities to work with Google, based in Mountain View, Calif.

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  money.cnn.com/2008/11/19/technology/google_procter.ap/i - [Cached Version]
  Published on: 11/19/2008    Last Visited: 11/20/2008  

  P&G spokeswoman Allison Yang said the company wants to reach more consumers who are increasingly online.
  
  "This is all about learning," she said.
  ...
  Yang said an early project with Google was drawing more attention to online video of Tide to Go's "Talking Stain" commercial, which made its television debut during the Super Bowl. Pampers diapers managers and a digital marketing manager were next to participate, and some 15 P&G employees from different areas spent time with Google last month.
  
  She said P&G has shared information with Google visitors about its consumer research, planning and operations.
  
  "The relationship will certainly continue, and we'll continue looking at what the opportunities are," Yang said.

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  www.azcentral.com/business/news/articles/2008/11/19/200 - [Cached Version]
  Published on: 11/19/2008    Last Visited: 11/19/2008  

  P&G spokeswoman Allison Yang said the company wants to reach more consumers who are increasingly online. >
  
  "This is all about learning," she said.
  ...
  Yang said an early project with Google was drawing more attention to online video of Tide to Go's "Talking Stain" commercial, which made its television debut during the Super Bowl. Pampers diapers managers and a digital marketing manager were next to participate, and some 15 P&G employees from different areas spent time with Google last month.
  
  She said P&G has shared information with Google visitors about its consumer research, planning and operations.
  
  "The relationship will certainly continue, and we'll continue looking at what the opportunities are," Yang said.

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  www.wetmtv.com/business/story.aspx?content_id=dd7b3969- - [Cached Version]
  Published on: 11/19/2008    Last Visited: 11/19/2008  

  P&G spokeswoman Allison Yang said Wednesday that the company wants to reach more consumers who are increasingly online. She said that digital is "definitely a focus" for the company.
  
  She said P&G will continue looking at opportunities to work with Google, based in Mountain View, Calif.

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  www.postbulletin.com/newsmanager/templates/localnews_st - [Cached Version]
  Published on: 11/1/2008    Last Visited: 11/20/2008  

  P&G spokeswoman Allison Yang said today that the company wants to reach more consumers who are increasingly online. She said that digital is "definitely a focus" for the company.

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  phx.corporate-ir.net/phoenix.zhtml?c=104574&p=irol-news - [Cached Version]
  Published on: 6/29/2007    Last Visited: 7/6/2008  

  CONTACT: Sloane Magny of PainePR, +1-212-613-4922, smagny@painepr.com, for The Procter & Gamble Company; or Allison Yang of Procter & Gamble, +1-513-983-8178, or yang.al.3@pg.com

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