Debbie Wosskow

It was co-founded in 2000 by Debbie Wosskow and Lawrence Dore, formerly of both Brunswick and Citigate Dewe Rogerson.
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Debbie Wosskow, Mantra PR Co-Founder and Joint Managing Director says: "The deal works well for us.

Another female internet hero involved in this project is Debbie Wosskow, founder of Mantra, an award winning PR agency and a representative on the Wall St Journal Europe's Women in Business Taskforce.

DEBBIE WOSSKOW
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Debbie Wosskow is the joint Managing Director of Mantra.She was chosen as one of Management Today's top 35 Business Women and is a representative on the Wall St Journal Europe's Women in Business Taskforce.Debbie began her career as a Management Consultant, with spells at Citigate Dewe Rogerson and Brunswick.She has since built an award winning agency with an unrivalled reputation for delivering corporate, consumer and financial PR campaigns across a range of sectors.She has extensive experience in corporate profile raising and for a range of blue chip businesses.She is particularly focused on developing the new business offer at Mantra and advising on media strategy and implementation.Debbie was also selected as the Institute of Public Relations (IPR) Young Communicator of the Year (1998).In addition to her leadership at Mantra, Debbie focuses on charitable and issue-based enterprises, with a particular interest in developing the leaders of tomorrow.She is a committee member of Common Purpose, a charitable organisation that mentors leaders in both the private and public sector.Furthermore, she was a lecturer on the London Business School Summer Programme and a member of the UK delegation to the 'Young Leaders' Conference in Washington, Autumn 2003.Debbie graduated with an MA in Philosophy and Theology from New College, Oxford.

Debbie Wosskow, Non-Executive Director

Debbie Wosskow was the founder and joint Managing Director of Mantra. At Mantra Debbie built an award winning PR agency with an unrivalled reputation for delivering corporate, consumer and financial PR campaigns across a range of sectors. She has extensive experience in corporate profile raising and for a range of businesses from blue-chip companies to start-ups. Debbie sold Mantra to the Lowe group in 2007. She was chosen as one of Management Today's top 35 Business Women and is a representative on the Wall St Journal Europe's Women in Business Taskforce.

Debbie Wosskow is co-founder of Mantra PR.

Mantra is headed by joint managing directors and founders Lawrence Dore and Debbie Wosskow.

Examples of this include Apple Safari, a browser launched by the US computing firm and reviewed on influential blogs within an hour of its release. 'When the offline coverage of Apple Safari did appear, it was apparent that much had been influenced by the opinions of the bloggers,' says Debbie Wosskow, co-founder of PR shop Mantra.

Bloggers can be powerful customer evangelists and 'seeding' products with bloggers as early adopters is an increasingly popular PR tactic.Wosskow says that when launching emerging technologies, especially those with a US presence, the blogging community 'is incredibly important'.

Debbie WosskowMantra PR