Nick Wilson

Nick Wilson, Product Manager, Car and Marine Entertainment, said this week "Sony's entry into the marine market comes on the back of continued growth of boat sales in Australia.The consistent growth has been driven by a combination of the strength of the Australian economy, increasingly flexible working conditions and improved remote communications that enable people to stay in-touch while they're on the water."

Sony has been one of the car entertainment's major players for many years and is looking to bring that experience and expertise into the marine audio market.Sony has provided selected marine audio products before, but 2007 is the first time that they have offered a complete solution that is flexible enough for boats of all sizes.

Wilson said "Marine consumers spend a significant amount of time on their boats, and as a result are understandably looking for improved quality from their audio systems."

A CD head unit, flash storage device and digital audio player hub, the is truly an all-in-one car entertainment device," said Nick Wilson, car entertainment product manager at Sony Australia.
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"With music collections growing beyond the wildest dreams of previous generations, managing those libraries has become atime-consuming concern for many customers", Wilson said.

"With the introduction of the 2006 Sony Car Entertainment range, transferring your favourite tunes from a home, PC or digital audio device is a simple and quick process.To make this possible, Sony has focused on extending options with three distinct music format CODECS and front or rear auxiliary-in on the head unit", he said.

The Sony car stereo head unit range will soon be extended to include USB and Bluetooth connections, Wilson added.

Sony Australia's Product Manager for Car and Boat Entertainment, Nick Wilson said, "Sony's entry into the marine market comes on the back of continued growth of boat sales in Australia.As a major play in the in-car entertainment sector for many years, we are now applying our experience and expertise to the marine market.For the first time, we are introducing a complete solution that is flexible enough for boats of all shapes and sizes."

According to Nick, it is quite important to choose marine audio wisely as water, salt, UV rays, plus shock and vibration of the waves may cause damage to the products over time.

A CD head unit, flash storage device and digital audio player hub, the is truly an all-in-one car entertainment device," said Nick Wilson, car entertainment product manager at Sony Australia.