www.strategy-business.com/press/16635507/07217 -
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Published on: 7/6/2007
Last Visited: 7/6/2007
Rogelio Oliva (roliva@tamu.edu) and Noel Watson (nwatson@hbs.edu), "Managing Functional Biases in Organizational Forecasts: A Case Study of Consensus Forecasting in Supply Chain Planning," Harvard Business School Working Paper No. 07-024.
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To better understand the potential trouble spots that underlie such a fundamental facet of business life, Rogelio Oliva, an associate professor at the Mays Business School of Texas A&M University, and Noel Watson, an assistant professor at Harvard Business School, examined forecasting at an anonymous California-based electronics firm.