Quentin Walz

Quentin Walz, Director Sales Development, Meredith Interactive
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Through their Web sites, magazines will be able to reach readers 10 to 15 years younger than they normally would, predicts Quentin Walz, Integrated Sales and New Media Director for Meredith Interactive.To do that, they will "atomize and liquefy the content" and offer it in smaller bits, he said.

On the issue of guidelines for advertising on magazine sites, Walz said guidelines are looser on the Internet, especially on sponsored copy."The rules have not been written yet," he said.

Quentin Walz, to Director, Sales Development, Meredith Interactive