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Mike Volpe

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HubSpot Inc
Cambridge, MA
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    www.opastco.org/site/meetings/09tms/bios - [Cached Version]
    Published on: 11/2/2009    Last Visited: 11/2/2009  

    Mike Volpe HubSpot

    Mike Volpe is Vice President of Inbound Marketing at HubSpot, an Internet marketing software startup, driving lead generation and branding strategy through inbound marketing - which includes blogging, search engine optimization, video marketing, and social media. Mike is a cutting-edge B2B inbound marketer who ranks in the top 0.1% of all users on Twitter (@mvolpe) with over 10,000 followers, and speaks at numerous conferences, hosts a weekly live marketing video podcast HubSpot TV and blogs frequently.

  • View Online Source
    www.mikevolpe.com//BBPage/1 - [Cached Version]
    Published on: 2/4/2008    Last Visited: 3/17/2008  

    Mike Volpe's Marketing Blog
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    Who's Google think you are? What's your online reputation? Who is Mike Volpe, really?

    Posted by Mike Volpe on Mon, Feb 04, 2008 @ 02:34 PM
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    My name is Mike Volpe.I own www.MikeVolpe.com - I bought the domain in 2000.Why?It was clear at that time that the Internet was going to be the future of business and of society, and owning your own name was a good thing.

    Today, if you search in Google for "Mike Volpe", my website is listed as the first result, and 4 of the 10 results on the first page have something to do with me.But, perhaps as a surprise to some people, "Mike Volpe" is a pretty common name.In fact, there are 121,000 search results in Google for Mike Volpe, including a guy who is apparently a somewhat famous musician.So, even with all this competition from the other Mike Volpe's, I am still able to be very easily found by people who want to find me - including old friends and business connections.
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    You should have profiles on networking sites like LinkedIn and Facebook, and have content when appropriate on places like YouTube and Flickr (the musician Mike Volpe should have lots of videos on YouTube, for instance - a photographer should have lots of photos on Flickr, etc.) This content tends to show up in search results (my LinkedIn profile is one the first page of Google, as are blog articles I have written).
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    Posted by Mike Volpe on Thu, Jan 31, 2008 @ 11:09 PM
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    Posted by Mike Volpe on Mon, Jan 28, 2008 @ 12:40 PM
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    Posted by Mike Volpe on Sat, Jan 26, 2008 @ 11:59 AM
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    Posted by Mike Volpe on Wed, Jan 16, 2008 @ 06:44 PM
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    Mike Volpe Selected as 2008 SEMMY Nominee

    Posted by Mike Volpe on Wed, Jan 16, 2008 @ 12:20 AM
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    Posted by Mike Volpe on Mon, Jan 14, 2008 @ 09:40 PM
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    Posted by Mike Volpe on Sun, Jan 13, 2008 @ 11:51 AM
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    Posted by Mike Volpe on Sun, Jan 06, 2008 @ 09:53 PM
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    Posted by Mike Volpe on Thu, Dec 27, 2007 @ 11:24 AM
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    About Mike Volpe

    Mike Volpe
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    About Mike Volpe

  • View Online Source
    www.mikevolpe.com/bid/3738/Who-s-Google-think-you-are-W - [Cached Version]
    Published on: 2/4/2008    Last Visited: 3/17/2008  

    Mike Volpe's Marketing Blog
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    Who is Mike Volpe, really?

    Posted by Mike Volpe on Mon, Feb 04, 2008 @ 02:34 PM
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    My name is Mike Volpe.I own www.MikeVolpe.com - I bought the domain in 2000.Why?It was clear at that time that the Internet was going to be the future of business and of society, and owning your own name was a good thing.

    Today, if you search in Google for "Mike Volpe", my website is listed as the first result, and 4 of the 10 results on the first page have something to do with me.But, perhaps as a surprise to some people, "Mike Volpe" is a pretty common name.In fact, there are 121,000 search results in Google for Mike Volpe, including a guy who is apparently a somewhat famous musician.So, even with all this competition from the other Mike Volpe's, I am still able to be very easily found by people who want to find me - including old friends and business connections.
    ...
    You should have profiles on networking sites like LinkedIn and Facebook, and have content when appropriate on places like YouTube and Flickr (the musician Mike Volpe should have lots of videos on YouTube, for instance - a photographer should have lots of photos on Flickr, etc.) This content tends to show up in search results (my LinkedIn profile is one the first page of Google, as are blog articles I have written).
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    About Mike Volpe

    Mike Volpe
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    About Mike Volpe

  • View Online Source
    www.mikevolpe.com//month/2/year/2008 - [Cached Version]
    Published on: 2/28/2008    Last Visited: 3/17/2008  

    Mike Volpe's Marketing Blog
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    Posted by Mike Volpe on Thu, Feb 28, 2008 @ 03:18 PM
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    Posted by Mike Volpe on Mon, Feb 25, 2008 @ 10:13 AM
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    Posted by Mike Volpe on Thu, Feb 14, 2008 @ 10:58 AM
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    Posted by Mike Volpe on Mon, Feb 11, 2008 @ 07:15 PM
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    Posted by Mike Volpe on Mon, Feb 11, 2008 @ 11:06 AM
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    Posted by Mike Volpe on Mon, Feb 11, 2008 @ 10:57 AM
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    Posted by Mike Volpe on Mon, Feb 11, 2008 @ 10:51 AM
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    Posted by Mike Volpe on Wed, Feb 06, 2008 @ 06:52 PM
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    Who's Google think you are? What's your online reputation? Who is Mike Volpe, really?

    Posted by Mike Volpe on Mon, Feb 04, 2008 @ 02:34 PM
    ...
    My name is Mike Volpe.I own www.MikeVolpe.com - I bought the domain in 2000.Why?It was clear at that time that the Internet was going to be the future of business and of society, and owning your own name was a good thing.

    Today, if you search in Google for "Mike Volpe", my website is listed as the first result, and 4 of the 10 results on the first page have something to do with me.But, perhaps as a surprise to some people, "Mike Volpe" is a pretty common name.In fact, there are 121,000 search results in Google for Mike Volpe, including a guy who is apparently a somewhat famous musician.So, even with all this competition from the other Mike Volpe's, I am still able to be very easily found by people who want to find me - including old friends and business connections.
    ...
    You should have profiles on networking sites like LinkedIn and Facebook, and have content when appropriate on places like YouTube and Flickr (the musician Mike Volpe should have lots of videos on YouTube, for instance - a photographer should have lots of photos on Flickr, etc.) This content tends to show up in search results (my LinkedIn profile is one the first page of Google, as are blog articles I have written).
    ...
    About Mike Volpe

    Mike Volpe
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    About Mike Volpe

  • View Online Source
    www.wordstream.com/blog/feed - [Cached Version]
    Published on: 6/1/2009    Last Visited: 8/27/2009  

    Mike Volpe, VP of marketing at Hubspot recently wrote a blog post in which he describes PPC as a “marketing addiction”. Incidentally if you haven’t read the Hubspot blog you should check it out; they post a lot of interesting and informative stuff, and even craft some pretty good link-baits (as evidenced by the first sentence of this post). In the post Mike makes the argument that SEO and social media are asset-based marketing channels that offer greater leverage than perpetually paying for clicks.
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    The exciting thing is that all three mediums offer points of leverage and some passive residual benefits for initial work done. Mike talks a bit about this as it regards SEO and social media in the post, but how can PPC offer what I call “passive residual benefits”? Quality Score – As noted above, good Quality Scores and strong keyword histories offer ongoing pricing benefits. Knowledge Assets – Having more information leads to improved account performance and, over time, less expensive leads and sales.
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    I don’t think so, but both offer a degree of leverage, and both require continual maintenance and investments. So What am I Saying, Here? Ultimately I think that Mike and I would agree on the larger point that PPC, SEO, and social media are all viable and valuable marketing tactics.

  • View Online Source
    www.hubspot.com/company/press-room - [Cached Version]
    Published on: 2/10/2008    Last Visited: 2/10/2008  

    Mike Volpe, VP Marketing
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    Mike Volpe's LinkedIn profile and Facebook profile
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    Mike VolpeVP Marketing, HubSpot617-225-4354

  • View Online Source
    www.findandconvert.com/blog/author/admin/ - [Cached Version]
    Published on: 9/15/2009    Last Visited: 9/15/2009  

    Mike Volpe, V.P. of Inbound Marketing at HubSpot was the keynote speaker. Mike set the tone for the event with an inspiring presentation which challenges the status quo of marketing.
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    HubSpot TV is hosted by Mike Volpe and Karen Rubin.
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    Each week Mike and Karen discuss news items of the week pertaining to marketing topics, most notably Internet marketing topics.
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    I am honored that Mike Volpe wrote the foreword in my book. So, when Mike asked me on the show why I wrote the book, I think he was a little surprised by my answer. He also asked me to summarize the key take-away message from my book, and what makes my book different than other books on social media marketing.
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    BTW, I kidded Mike off the air that if you search "inbound marketing" in iTunes, my inbound marketing podcast ranks #2 behind HubSpot TV. I'm keeping the pressure on. :)

    Tags: Bernie Borges, HubSpot TV, inbound marketing podcast, Karen Rubin, marketing 2.0, Mike Volpe, Rebecca Corliss
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    See Bernie Borges on HubSpot.TV with Mike Volpe

  • View Online Source
    www.hubspot.com/marketing-speakers/ - [Cached Version]
    Published on: 10/11/2009    Last Visited: 10/11/2009  

    Mike Volpe, HubSpot VP Marketing on "How and When to Do a Website Redesign for Marketing Results" at the Inbound Marketing Summit 2008
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    "Volpe gets it -- and does so in a very practical manner.

  • View Online Source
    www.hubspot.com/marketing-webinars/get-off-google-adwor - [Cached Version]
    Published on: 10/11/2009    Last Visited: 10/11/2009  

    Mike Volpe, VP Inbound Marketing at HubSpot.

  • View Online Source
    www.sloansalesconference.com/speakers/ - [Cached Version]
    Published on: 3/15/2009    Last Visited: 3/15/2009  

    Mike Volpe, VP of Marketing, Hubspot
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    Mike Volpe

    VP of Marketing, HubSpot

    Before HubSpot, Mike worked as Director, Marketing Operations at SolidWorks Corp., an engineering software company, where he managed all of the company's global lead generation and lead management, advertising, Internet marketing, branding, PR, tradeshows and events. Mike transitioned SolidWorks from "old marketing" to "modern marketing" by launching multiple blogs, starting podcasting, incorporating social bookmarking into press releases, initiating pay-per-click marketing, performing search engine optimization (SEO) and launching multiple new global websites in a variety of languages.

    Prior to SolidWorks, Mike held marketing and business development positions at enterprise software and a consumer Internet startup companies in the San Francisco Bay Area, and he also worked as a financial analyst at a technology industry investment bank. Mike is an MBA graduate of the MIT Sloan School of Management and received his B.A. in Economics and Government, summa cum laude, from Bowdoin College. He is a Director of the Alumni Fund at Bowdoin College and a Co-Founder and Director of the Boston Scholars Program, a Boston volunteer organization. At MIT, Mike won the Patrick McGovern award for his contributions to entrepreneurship and the Peterson merit scholarship for his contributions to the community and academic performance. Mike is an avid golfer and enjoys playing recreational hockey and working on home improvement projects.

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