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Lorraine Twohill

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Google Inc
Europe
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    www.gaintsoft.com/corporate/execs.html - [Cached Version]
    Published on: 11/5/2009    Last Visited: 11/5/2009  

    Lorraine Twohill, Vice President, Global Marketing

    Sales
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    Lorraine Twohill Vice President, Global Marketing

    Lorraine joined Google in 2003 and is responsible for the company's marketing efforts globally. Her marketing programs focus on the go-to-market strategy and adoption of all of Google's products, from consumer offerings to business services. Previously, she led all of Google's regional marketing activities and teams in Europe, the Middle East and Africa.

    Lorraine has 16 years experience in marketing. Before joining Google, she was head of marketing for Opodo, the European travel portal created by nine of Europe's leading airlines. She led the launch of the company across Europe, bringing it to a top 3 position in all launch markets within 2 years.

    U.S. publication Advertising Age has recognized Lorraine on the "Top 40 Under 40" Global Marketing list. She has also been cited in the Power 100 list by U.K. magazine Marketing for the past 3 years running. Lorraine holds a joint honors degree in international marketing and languages from Dublin City University and has been named on the DCU Alumni Roll of Honor.

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    www.europrix.org/europrix06/en_europrix_europrix-news__ - [Cached Version]
    Published on: 8/31/2006    Last Visited: 3/13/2007  

    Top creatives and entrepreneurs will be among the speakers, such as Michael B. Johnson, Moving Picture Group Lead at Pixar Animation Studios, John de Mol, Co-Founder of Endemol and Founder of Talpa, Craig Newmark, Founder of craigslist, Philip Rosedale, Founder of Linden Lab/Second Life, Jamie Kantrowitz, Senior VP Marketing Europe at MySpace, Lorraine Twohill, Marketing Director in Europe for Google, Marko Ahtisaari, Director of Design Strategy, Nokia, Reinier Evers, Founder of Trendwatching.com, Dan Gillmor, Founder and Director of the Center for Citizen Media, Marc Canter, Founder and CEO of Broadband Mechanics, Joseph Jaffe, Author of "Life after the 30-Second Spot", Matt Locke, Head of Innovation at BBC New Media & Technology, Emile Aarts, Vice President and Scientific Program Director at Philips Research Laboratories, and many more.

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    searchengineland.com/megachart-analysis-google-executiv - [Cached Version]
    Last Visited: 11/29/2008  

    Lorraine Twohill, Vice President, Marketing, EMEA
    ...
    In the Product group are (again) familiar names (Kamangar, Mayer, Wojcicki) along with two new ones (Mario Queiroz, Vice President, Product Management, EMEA & Latin America, and Lorraine Twohill, Vice President, Marketing, EMEA).

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    blog.businessquests.com/2006/12/ - [Cached Version]
    Published on: 12/1/2006    Last Visited: 4/9/2007  

    Now at Le Web 3 with some pretty interesting presentations this morning: - an interview of Skype's Zenström with nice insights into how the combination of the best attributes of the Internet and TV can actually transform the business of television - a quick presentation by Google's Lorraine Twohill, who spoke way too fast and gave some great content - a smashing presentation by Hans Rosling, a professor at Karolinska Institutet, who offered a refreshing reality check arguing that our world view is heavily biased and ought to be more fact based.

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    picnic07.typepad.com/weblog/2006/09/who_can_you_see.htm - [Cached Version]
    Published on: 1/1/2006    Last Visited: 2/2/2008  

    The PICNIC '06 conference will feature top creatives and entrepreneurs such as Michael B. Johnson, Moving Picture Group Lead at Pixar Animation Studios, Simon Guild, President and Chief Executive of MTV Networks Europe, John de Mol, Founder of Talpa and Co-Founder of Endemol, Craig Newmark, Customer Service Representative and Founder of craigslist, Philip Rosedale, Founder of Second Life, Lorraine Twohill, Marketing Director in Europe for Google, Reinier Evers, Founder of Trendwatching.com, Joseph Jaffe, Author of "Life after the 30-Second Spot", and many more.

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    www.picnicnetwork.org/artefact-1168-en.html - [Cached Version]
    Last Visited: 9/30/2007  

    Lorraine Twohill
    ...
    • Lorraine Twohill, Marketing Director Europe, Google (United States)

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    www.blueskiescareers.co.uk/news-and-events/story/464/TM - [Cached Version]
    Published on: 10/14/2008    Last Visited: 2/16/2009  

    TMG also recently appointed Lorraine Twohill to the board of directors at the organisation, having worked for five years as Google's vice-president of marketing for Europe, the Middle East and Africa.

    It is believed her experience will help promote the new telegraph.co.uk website, relaunched over the summer after a six-month revamp.

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    www.clickz.com/3635375 - [Cached Version]
    Published on: 10/19/2009    Last Visited: 10/19/2009  

    And, Lorraine Twohill is vice president, global marketing. The VP, marketing Americas position reports to Twohill.

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    www.argn.com/2006/09/picnic_06_day_three_creating_new_m - [Cached Version]
    Published on: 9/30/2006    Last Visited: 4/12/2009  

    Lorraine Twohill, Google's Marketing Director for Europe presented an excellent keynote address on how Google has leveraged its original core search service to expand existing and create new marketplaces on the internet, packing what seemed like two hours worth of information and anecdotes into a half-hour presentation. She discussed the rapidly changing user experience within the networked environment. Users were originally "pushed" information in similar fashion to traditional media such as television or newspapers. Technologies such as RSS feeds and improved search engines allowed consumers to "pull" only the information that they wanted or needed. Most recently, newly innovated sites and resources have enabled those average citizens to join the content creation marketplace and to publish their works to a global audience.

    Google's mission has always been to assist its users in finding the information and resources they want as quickly and as easily as possible. Ms. Twohill stated that Google's goal with the search site was all about getting the user off of the site as soon as possible; if they are able to point a user in the proper direction in a fast and simple fashion, it is more likely that user will return again later and become more loyal to the service.
    ...
    The main point of Ms. Twohill's presentation was that the internet today is enabling everyone to play, rather than just the traditionally commercially supported agencies and artists, and where everyone can have a global audience if what they create holds appeal for others. The world of Alternate Reality Gaming is no stranger to this phenomenon, as it was mainly supported in the early years almost completely by grassroots productions. Some of those creators have already gone on to work professionally within the genre for commercial productions. The future may see even more user-created games as more tools and resources become available and as they become easier to use, which one hopes will provide more opportunities for success both for creative artists and the genre itself.

    Tags: Google, Lorraine Twohill, picnic, PICNIC 06

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    www.richandfree.com/findpetstuff/animalrescue/tag/outre - [Cached Version]
    Published on: 10/7/2006    Last Visited: 9/20/2008  

    The UK launch of Google Earth Outreach featured Sir David Attenborough, Amazonian Chief Almir Surui, Jon Snow and Google's Lorraine Twohill and Rebecca Moore....

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