Lorraine Twohill

• 
  segala.com/blog/tag/dee-forbes/ - [Cached Version]
  Published on: 12/3/2007    Last Visited: 12/3/2007  

  Tags: Dee Forbes, Kevin Brown, Lorraine Twohill, Paul Walsh, Rory Godson
  ...
  Lorraine Twohill, Head of Google, EMEA
  ...
  When Lorraine Twohill arrived in London in 1999 to head marketing for the internet travel company, Dreamticket. com, she intended to stay for two years.The Carlow native was keen to get on the dotcom bandwagon and was prepared to leave her job in the Netherlands to do so.
  
  London at the time was the epicentre of European internet activity and so I had to go there, " she says.
  
  Fast forward six years and Twohill is still in London, but now as director of European marketing for internet giant Google.She is one of a new generation of influential Irishborn marketers scaling the heights of London's cut-throat advertising, PR and internet scenes.While much has been made of how the Irish dominate the London property sector and 'own' Bond Street, it seems marketers hailing from these shores are cutting it in Soho's adland too.
  
  Chances are that Lorraine Twohill will have come across her compatriot, Kevin Brown, a director of Google's ad agency Bartle Bogle Hegarty.
  ...
  Lorraine Twohill, Head of Marketing, Google EMEA
  ...
  London-based Irish marketers don't come more powerful than Twohill, who directs Google's marketing in Europe.She joined the search giant in 2003 from Opodo, the travel portal.Indeed Twohill, a Carlow-born polyglot educated at Dublin City University, is a serious Europhile.Before moving to the UK in 1999 as head of marketing for Dreamticket. com, she worked in Spain, Italy and The Netherlands.Twohill is a regular in the 'Power 100' list published annually by UK magazine Marketing and is listed in US ad bible Advertising Age's most recent '40 under 40' power ranking.
  
  Irish nationality as a competitive advantage: "Ireland is going through a popularity phase at the moment, " Twohill says.

• 
  www.blueskiescareers.co.uk/news-and-events/story/464/TM - [Cached Version]
  Published on: 10/14/2008    Last Visited: 2/16/2009  

  TMG also recently appointed Lorraine Twohill to the board of directors at the organisation, having worked for five years as Google's vice-president of marketing for Europe, the Middle East and Africa.
  
  It is believed her experience will help promote the new telegraph.co.uk website, relaunched over the summer after a six-month revamp.

• 
  www.paidcontent.co.uk/channel/name/telegraph/ - [Cached Version]
  Last Visited: 11/28/2008  

  Industry Moves: Google Marketing VP Lorraine Twohill Joins Telegraph Media Group Board - 0 Comments

• 
  www.businessonline.newsbox.net/20_business_magazine_onl - [Cached Version]
  Published on: 4/21/2007    Last Visited: 4/21/2007  

  Lorraine Twohill, director of Google's European marketing programmes, said consumers of news from the media were transforming themselves into providers of information.Latest wiki Comments

• 
  www.europrix.org/europrix06/en_europrix_europrix-news__ - [Cached Version]
  Published on: 8/31/2006    Last Visited: 3/13/2007  

  Top creatives and entrepreneurs will be among the speakers, such as Michael B. Johnson, Moving Picture Group Lead at Pixar Animation Studios, John de Mol, Co-Founder of Endemol and Founder of Talpa, Craig Newmark, Founder of craigslist, Philip Rosedale, Founder of Linden Lab/Second Life, Jamie Kantrowitz, Senior VP Marketing Europe at MySpace, Lorraine Twohill, Marketing Director in Europe for Google, Marko Ahtisaari, Director of Design Strategy, Nokia, Reinier Evers, Founder of Trendwatching.com, Dan Gillmor, Founder and Director of the Center for Citizen Media, Marc Canter, Founder and CEO of Broadband Mechanics, Joseph Jaffe, Author of "Life after the 30-Second Spot", Matt Locke, Head of Innovation at BBC New Media & Technology, Emile Aarts, Vice President and Scientific Program Director at Philips Research Laboratories, and many more.

• 
  www.digital-marketeers.org/?p=397 - [Cached Version]
  Last Visited: 6/1/2009  

  Toch kan dit laatste het ook wijzen op een toegenomen competitiviteit tussen bedrijven om merken in de markt te zetten. 'Om aan de top te blijven, moet je frisheid en verrassing in je merk injecteren,' zegt Lorraine Twohill, Google's Global Head of Marketing. 'Wij voelen ons niet groot. We werken in kleine teams en voelen ons ook klein.'

• 
  www.picnicnetwork.org/artefact-1168-en.html - [Cached Version]
  Last Visited: 9/30/2007  

  Lorraine Twohill
  ...
  • Lorraine Twohill, Marketing Director Europe, Google (United States)

• 
  picnic07.typepad.com/weblog/2006/09/who_can_you_see.htm - [Cached Version]
  Published on: 1/1/2006    Last Visited: 2/2/2008  

  The PICNIC '06 conference will feature top creatives and entrepreneurs such as Michael B. Johnson, Moving Picture Group Lead at Pixar Animation Studios, Simon Guild, President and Chief Executive of MTV Networks Europe, John de Mol, Founder of Talpa and Co-Founder of Endemol, Craig Newmark, Customer Service Representative and Founder of craigslist, Philip Rosedale, Founder of Second Life, Lorraine Twohill, Marketing Director in Europe for Google, Reinier Evers, Founder of Trendwatching.com, Joseph Jaffe, Author of "Life after the 30-Second Spot", and many more.

• 
  www.argn.com/2006/09/picnic_06_day_three_creating_new_m - [Cached Version]
  Published on: 9/30/2006    Last Visited: 4/12/2009  

  Lorraine Twohill, Google's Marketing Director for Europe presented an excellent keynote address on how Google has leveraged its original core search service to expand existing and create new marketplaces on the internet, packing what seemed like two hours worth of information and anecdotes into a half-hour presentation. She discussed the rapidly changing user experience within the networked environment. Users were originally "pushed" information in similar fashion to traditional media such as television or newspapers. Technologies such as RSS feeds and improved search engines allowed consumers to "pull" only the information that they wanted or needed. Most recently, newly innovated sites and resources have enabled those average citizens to join the content creation marketplace and to publish their works to a global audience.
  
  Google's mission has always been to assist its users in finding the information and resources they want as quickly and as easily as possible. Ms. Twohill stated that Google's goal with the search site was all about getting the user off of the site as soon as possible; if they are able to point a user in the proper direction in a fast and simple fashion, it is more likely that user will return again later and become more loyal to the service.
  ...
  The main point of Ms. Twohill's presentation was that the internet today is enabling everyone to play, rather than just the traditionally commercially supported agencies and artists, and where everyone can have a global audience if what they create holds appeal for others. The world of Alternate Reality Gaming is no stranger to this phenomenon, as it was mainly supported in the early years almost completely by grassroots productions. Some of those creators have already gone on to work professionally within the genre for commercial productions. The future may see even more user-created games as more tools and resources become available and as they become easier to use, which one hopes will provide more opportunities for success both for creative artists and the genre itself.
  
  Tags: Google, Lorraine Twohill, picnic, PICNIC 06

• 
  blog.businessquests.com/2006/12/ - [Cached Version]
  Published on: 12/1/2006    Last Visited: 4/9/2007  

  Now at Le Web 3 with some pretty interesting presentations this morning: - an interview of Skype's Zenström with nice insights into how the combination of the best attributes of the Internet and TV can actually transform the business of television - a quick presentation by Google's Lorraine Twohill, who spoke way too fast and gave some great content - a smashing presentation by Hans Rosling, a professor at Karolinska Institutet, who offered a refreshing reality check arguing that our world view is heavily biased and ought to be more fact based.

Page:  1 2 3 4 5