Stuart Trinkle

We invite folks such as Mike Maxey, the President of Roanoke College, Stuart Trinkle, former Head of Admissions for Hollins University and now a private admissions consultant, and Rick Zeigler, head of college counseling at the prestigious Webb School, to participate in a round table discussion and information session.

Stuart Trinkle Director, Student Recruitment 2326 Carolina Ave. Roanoke, VA 24014 telephone: 540-345-3948 or 540-721-4362 fax: 540-345-6143 Email Stuart

Stuart Trinkle
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Stuart Trinkle Director, Student Recruitment

Stuart Trinkle brings over 15 years of admission experience and over 10 years of business management experience to GDA Integrated Services. Stuart was the associate director of admissions at Hollins University in Roanoke, Virginia for seven years and director of admissions for over six years before joining GDAIS.

During her tenure at Hollins, Stuart developed and implemented a strategic recruitment and communication plan based on prospect management. While she was director of admissions, Hollins received a record number of applications, enrolled the two largest classes in 20 years, improved the academic profile, and increased the net revenue of the first year class by $500,000. Stuart also assisted in the development of admissions publications and media advertising for the university and worked closely with the office of financial aid to develop and promote the university's merit and need-based aid strategies.

Stuart earned her bachelor's degree from Roanoke College. She has been an active member of the Potomac and Chesapeake Association for College Admissions Counseling (PCACAC), of which she was made an honorary member. She has also been a member of the National Association for College Admission Counseling (NACAC) and the American Association of Collegiate Registrars and Admissions Officers (AACRAO).

Those higher expectations have led to universities' catering more to student needs than ever before, be it through new residence halls, student life centers or dining options, said Stuart Trinkle, former director of admissions at Hollins University.

During the late 1990s, Trinkle noticed more and more overbearing parents and said she talks regularly with college administrators who have horror stories about helicopter parents.

Now director of training at a Connecticut-based higher education consulting and marketing firm, Trinkle spoke to parents and students at Roanoke's Community School on Tuesday night.

Her message to parents: Their children have to assume the ultimate responsibility when it comes to applying for college.

That approach will not just benefit students who need to learn to stand on their own two feet, but will also be appreciated by college administrators, Trinkle said.

"Every year you always had that one student that deep down you hoped didn't enroll because you didn't want to put up with their parents for four years," she said.