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Last Visited: 12/22/2007
The speakers for the day were Larissa Helbig (Bison Specialist with Alberta Agriculture and Food), Jack Zenert (Marketing Manager with the BPA), and Margurite Thiessen (Value Chain Specialist with Alberta Agriculture and Food).
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The final speaker, Margurite Thiessen spoke on the Alberta Government's Value Chain Initiative.Value Chains are a key way participants in an industry can achieve maximum results, focusing on customer demands, controlling quality, and ensuring all participants are treated fairly.It is a great way to extract profits from niche markets.
There were a number of participants eager to take the Value Chain idea farther.Over the coming months the BPA will work with its members and Margurite and her team of experts to explore how this can work in the Bison Industry.
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Margurite Thiessen - Value Chain Specialist - Alberta Ag & Food