:: BLACKBIRD COMMUNICATIONS :: -
[Cached Version]
Published on: 7/18/2002
Last Visited: 3/4/2009
Monterey, CA - (July 18, 2002) Jim Stroud, named one of Electronic Media's ten media and entertainment leaders of tomorrow in 2001, has founded a new media, entertainment and communications consulting firm, Blackbird Communications.
Results-oriented services offered by Blackbird Communications include return-on-investment analysis, acquisition and product integration, e-commerce strategy, competitive analyses, customer loyalty/retention reports, market forecasts, content and rights negotiation, new channel launch strategy, and merger and acquisition evaluations.
Potential clients include broadcasters, cable TV channels, interactive TV providers, video and interactive games companies, content providers, multimedia conglomerates, record labels, and cable and satellite TV operators.
"The next five to ten years will define the way consumers receive entertainment and information in the 21st century.
What companies in both the entertainment and technology industries are struggling with is how new technologies are affecting traditional forms of entertainment," said Jim Stroud, President of Blackbird Communications.
"Blackbird Communications was formed to help companies in both industries maximize profits, distribution, and return on investment."
About Jim Stroud
Jim Stroud's views are consistently sought by entertainment and technology media and he is regularly quoted in publications and web sites such as The Wall Street Journal, USA Today, Forbes, Worth, Investor's Business Daily, Wired, CBS, Marketwatch, MSNBC, The Denver Post, The San Francisco Chronicle, Cable World, Electronic Media, Broadcasting and Cable, among dozens of others.
Mr. Stroud has also been a featured analyst on such television and radio programs and channels as CNN's Moneyline, PBS's News Hour with Jim Lehrer, TechTV, NPR, and CNET Radio.
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Mr. Stroud's ten year career in marketing, technology, and entertainment began with Great Western Directories (which is now known as Worldpages.com), where he focused on creating ad campaigns for new markets.
Mr. Stroud also served as a Marketing Manager for Dolphin Peripherals, a leading PCI I/O card manufacturer.
A former literature major at West Texas State University, Mr. Stroud was also Senior Analyst and Editor for The Carmel Group, a leading market research firm.
At The Carmel Group, Mr. Stroud edited the company's three regular publications and his insightful analysis provided clients with cutting edge information to help them thrive in today's competitive marketplace.
Mr. Stroud also was the foundation speaker at the University of Southern California's prestigious Annenberg School of Communications' "Covering Entertainment in the Digital Age" forum.