About Neo Insight - Customer experience, usability... -
[Cached Version]
Published on: 10/5/2009
Last Visited: 10/5/2009
Scott Smith
...
Photo of Scott Smith
Scott Smith is a co-founder of Neo Insight.
He brings three decades of experience at the intersection of what users really need vis-a-vis how products and services meet user needs.
His experience includes business analysis, qualitative research methods, product management, market analysis, and competitive strategy.
Before Neo Insight he was with Nortel in the U.S. and Canada, and in telecommunications marketing.
He has conducted many workshops, user testing events, and discussion groups, managed portfolios of hardware, software, and services, built channels to market, and presented to thousands of customers.
He has innovated competitive intelligence techniques, written strategic plans, managed intellectual property, managed user-centred design, and established trend-monitoring forums.
He has two patents and four pending, in the areas of video consultation ( US 5,990,932), multi-service touch-screen zone-based user interface (US 6,313,853), collaborative network planning, and personalization.
His research has been published in Nortel's corporate magazine.
His undergraduate B.A. honours degree is in Business, Economics, and Philosophy.
His M.B.A. degree program included Operations Management, Advertising, and Public Policy at the University of Minnesota Graduate School of Management.
14 online sources [ view sources ]
Profile is not claimed [ claim profile ]
