Graham Smith

"Scott's knowledge of the health care insurance industry, as well as his market research and technological background, will be a great asset to our organization," said Graham Smith, Care Choices Director of Marketing and Product Development.

FARMINGTON HILLS, Mich., June 30, 2005-Care Choices today announced Graham Smith as the new Director of Marketing and Product Development.

Smith joins Care Choices from Blue Cross Blue Shield of Michigan, where he was involved in the management and development of various high-level projects in product development, operations, as well as market analysis and strategy for BCBSM.
...
In his new role, Smith will direct the development of new products and product-level modifications for the Care Choices and Preferred Choices business lines.Smith has a B.S. in Organizational Leadership and Supervision from Purdue University and an M.B.A. from Oakland University.He resides in Oakland Township.

"It's our opportunity to offer our customers more mobility so that they have coverage in a variety of places in the United States," said Graham Smith, director of marketing and product development for Farmington Hills-based Care Choices.
...
For employers with relatively healthy employees, the plan can offer savings, Smith said.

Employers also can access a variety of wellness programs through Care Choices to mitigate cost exposure, Graham said.