www.freshideasevents.co.uk/internetevent_301008_speaker -
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Published on: 12/3/2008
Last Visited: 10/31/2009
KATARINA SKOBERNE
Co-founder, OpenAd
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At OpenAd.net, Katarina is enacting real change in the world of advertising by leading the world's first company to sell advertising ideas online.
This year, as she launches OpenAd in the US, she is poised to further revolutionise the way that marketers seek out and develop marketing solutions.
The service offers marketers, access to an online community of 11,000 creatives in 125 countries.
It's a new model for the ad industry and Katarina is finding success with an innovative approach that provides marketers with the choice of ideas from around the world.
Katarina was recently cited by the Daily Telegraph in the top 100 most powerful people in technology and telcoms in British business.
In her early years, prior to OpenAd, Katrina launched successful ad agency the Vision Factory in Ljubljana in 1993.
There, she ran the Fiat/Alfa Romeo account and the Seita-owned Gauloises and Gitanes brands.
In 1996, she left to create her own primetime TV show on advertising for the public broadcaster, TV Slovenia.