(USA) MotorCity Casino Beats Odds -
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Published on: 11/30/2001
Last Visited: 12/9/2002
"The reason revenue per position in Detroit appears so high is due to the limited supply of gaming positions and a robust population, with favorable age and income demographics," said Deutsche Bank analyst Joel Simkins.
Average household income within 50 miles of Detroit, for example, is 9 percent above the U.S. average, according to Bear Stearns.
The per-spot results are extrapolated from monthly revenues released by the Michigan Gaming Control Board, regulator of the only three casinos allowed in the city of Detroit.
MotorCity posted revenues of $32.9 million, compared with MGM's $30.7 million.Meanwhile, Greektown did $24.9 million in revenues, which is the amount of money a casino wins from gamblers but before it pays taxes, salaries and other expenses.
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Also, "Detroit operators have developed a better understanding of what incentives drive visitation," Simkins said.
Looking ahead, Simkins expects per-position revenues to grow as Detroit's relatively bare-bones casinos add hotels.That's because, the longer people stay, the more they gamble.
Some point out, however, that as Detroit casinos add gambling capacity to their bigger properties, revenues per machine might actually fall.
The Detroit markets remind another analyst of "Chicagoland," which encompasses nine Illinois and Indiana riverboats.Their revenue per spot averages $378 a day.