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Published on: 5/7/2008
Last Visited: 5/8/2008
"Associate membership in ASFONA is strictly limited and comprises a small, select group of companies qualified as highly-regarded providers of products or services to the hospitality industry," stated John Shingler, president of ASFONA."Membership is by invitation only."
Commenting on Ed St. Onge's appointment as a Honorary Board Member, Shingler stated, "Dialogue with Ed about EZYield.com's future and the future of channel management technology opens your eyes and reinforces the importance of managing the abundance of business opportunities and unlimited marketing resources available through the Internet."
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"Hotels are aware of the importance of channel management and yield management, but we must be more proactive, rather than reactive, in this important arena," stated Shingler, addressing effective channel management practices.