Bob Schmonsees

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  www.web2one.com - [Cached Version]
  Published on: 3/28/1999    Last Visited: 3/18/2007  

  Bob Schmonsees Bob Schmonsees is a leading authority on marketing and sales alignment and effectiveness.He has over 35 years experience as a successful marketing and sales executive and CEO.Bob is also the inventor of the Value Mapping process, and the founder of the Value Mapping Consortium.

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  www.dcrmlive.com/conferences/2008/speaker.aspx?Speaker= - [Cached Version]
  Published on: 1/1/2008    Last Visited: 7/9/2008  

  Bob Schmonsees FounderThe Value Mapping Consortium
  
  Bob Schmonsees bobs@web2one.com is the Inventor of the Value Mapping Process and founder of the Value Mapping Consortium (www.valuemapping.net).He is a leading authority on marketing and sales alignment and effectiveness with over 30 years experience as a successful high-tech marketing and sales executive and CEO.Bob has been featured in several national publications periodicals, including the Wall Street Journal, Selling Power, B-to-B, and Sales & Marketing Management.
  
  Bob's provocative book "Escaping the Black Hole: Minimizing the Damage from the Marketing / Sales Disconnect' was released in 2005 by the American Marketing Association and Thomson Publishing.It is getting rave reviews and has become the definitive work on B-to-B marketing and sales alignment and effectiveness.
  
  In the 1980s Bob helped kick start the CRM movement as the CEO of one of the first commercially available contact management software companies, and in 1995 he created the sales enablement market by inventing first commercially available sales coaching system for complex products and services.He has twice been named as one the 100 people that matter in Knowledge Management, and is one of the few people ever to have been granted a patent on a marketing and sales process.
  
  Bob was also ranked as the number one wheel chair tennis player in the world over 40 in the late 1980's.In recent years he helped develop a single rider golf cart with a mechanical swivel seat that enables disabled golfers to play from a seated position.He currently shoots in the high 80's, and is one if the only disabled golfers to have ever had a hole-in-one!
  
  Conference Sessions By Bob SchmonseesdestinationCRM 2008

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  Published on: 1/1/2008    Last Visited: 7/9/2008  

  Bob Schmonsees, Founder - The Value Mapping Consortium

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  www.salesperformance.org/Content/Articles/Nov_1_2005.ht - [Cached Version]
  Published on: 11/1/2005    Last Visited: 7/5/2008  

  On Thursday, November 10, 2005, Michael Webb will interview Bob Schmonsees, author of "Escaping the Black Hole - Minimizing the Damage from the Marketing-Sales Disconnect" to explore the issues surrounding misalignment, answer the following questions, and provide a roadmap for turning marketing and sales into a sustainable competitive advantage.
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  Bob Schmonsees is Principal of RJS Associates and author of the provocative new book Escaping The Black Hole (Thomson / AMA 2005).Schmonsees is a former high-tech marketing and sales executive and CEO who has managed marketing and sales organizations for over 30 years.His new book contains some unique insights on how to improve marketing and sales alignment and effectiveness in light of the new dynamics that drive 21st century markets.And, as you will see, he pulls no punches on what's wrong with the current marketing and sales model and what management needs to do to create what he calls a "synchronized marketing & sales ecosystem."His website is www.web2one.com and he can be reached at 540-872-5379 or bobs@web2one.com.

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  www.onlinework.co.uk/article.cfm/id/article.cfm/id/1317 - [Cached Version]
  Published on: 8/7/2007    Last Visited: 8/7/2007  

  Bob Schmonsees, inventor of the Value Mapping Process and founder of the Value Mapping Consortium, wants to show you how to create more customer-relevant, differentiated, and sales-ready messaging through Value Mapping at the 2007 Software Marketing Perspectives Conference & Expo to be held May 23-25, 2007, at the Boston Marriott in Newton, Mass. Schmonsees does this through a hands-on session where attendees will have the opportunity to work together to build a value map for a complex product.

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  www.smpevent.com/2007-may/program-may-2007.htm - [Cached Version]
  Published on: 5/25/2007    Last Visited: 4/1/2008  

  Bob Schmonsees, founder, Value Mapping Consortium

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  www.smpevent.com/pr1-2007.htm - [Cached Version]
  Published on: 10/16/2008    Last Visited: 7/13/2007  

  In an effort to ease that challenge, Bob Schmonsees (http://www.web2one.com), inventor of the Value Mapping Process and founder of the Value Mapping Consortium, will be offering a hands-on workshop at the 2007 Software Marketing Perspectives Conference & Expo to be held in Boston May 23-25, 2007, the leading industry forum for high-tech product management and marketing professionals.
  
  The thrust of Schmonsees' session focuses on process, which makes up 50 percent of solution positioning and messaging, he says.The other 50 percent is art.Schmonsees' aim is to show product managers and marketers how to use Value Mapping to create more customer-relevant, differentiated, and sales-ready messaging for any software or service in a matter of hours.Together session attendees will build a value map for a complex product.
  
  "What's new about Value Mapping," Schmonsees says, "is that it uses a computer model to create a solution-centric positioning and messaging framework that aligns strategic positioning with marketing messages with sales messaging and conversations."

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  www.destinationcrm.com/conference/2008/speakers.asp - [Cached Version]
  Published on: 5/10/2008    Last Visited: 5/10/2008  

  Bob Schmonsees, Founder, The Value Mapping Consortium

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  www.btobonline.com/apps/pbcs.dll/article?AID=/20070604/ - [Cached Version]
  Published on: 6/4/2007    Last Visited: 7/20/2007  

  "The problem is revealed not in closing business once sales has qualified leads but rather in finding those leads, getting them interested and creating urgency," said Bob Schmonsees, a marketing consultant and author of "Escaping the Black Hole: Minimizing the Damage from the Marketing and Sales Disconnect."
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  "The point is, if your company is more aligned and coordinated, and everyone is sharing knowledge and saying the same thing, it will do better," said Schmonsees.

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  www.web2one.com/about.asp - [Cached Version]
  Published on: 3/19/2006    Last Visited: 9/1/2007  

  Robert J. Schmonsees
  
  Bob Schmonsees, is a pioneer in CRM and marketing & sales effectiveness space with over 30 years experience building and running successful high tech compainies and marketing and sales organizations.He has led successful start-ups as well as the marketing and sales teams of large publicly traded software and services firms.Bob has also been featured in several national periodicals, including the Wall Street Journal, Selling Power, ComputerWorld, Knowledge Management, and others.
  
  In 2000 Bob began a four-year research project on marketing and sales alighment and effectiveness that resulted in a provocative new book called Escaping The Black Hole, and the establishment of his consulting practice.
  
  Bob is a highly effective "agent of change", who combines strong strategic vision, inspirational leadership skills, and a highly effective hands on management and consulting style that gets the most out of people, and encourage innovation.He is an excellent communicator with strong public speaking skills and extensive media and analyst relations' experience.
  
  Bob has always operated ahead of the curve.In the mid 1980's was a founder of one of the first successful companies in the logistics and computer mapping space.A few years later he became the CEO of one of the first contact and sales management software companies, and in the late 1990's he helped create the marketing and sales effectiveness tools market when he coined the term "message management" and founded a company that created the first just-in-time coaching solution for sales people who sold complex products and solutions.
  
  He was named as one of the 100 most influential people in Knowledge Management in 1999 and 2000 and he has written several thought leadership articles and white papers on using technology to improve marketing and sales effectiveness, and the way knowledge is transferred through the web.He holds multiple US patents and is also is the inventor of eNotes a free personal knowledge collection and management tool for the web that is used by over 50,000 people
  
  Bob, who was ranked the number one wheel chair tennis player in the world over 40 in the late 1980's, helped design and develop a specialized golf cart with a mechanical swivel seat that enables disabled golfers to play from a seated position.He is an engaging and entertaining speaker who brings theory to reality in a way that prompts his audience to start thinking outside of the box to create a high-performance, marketing & sales teams.His sessions are motivational and highly interactive and the audiences take away specific actions and strategies that can be applied in their own organizations.
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  "Schmonsees has obviously been there and done that.He knows how to focus on the substantive issues."
  
  "Bob showed us a practical common sense way to address a serious business problem."
  
  "Bob reflects how a senior marketing and sales executive should look at the world."

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