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Published on: 2/7/2008
Last Visited: 2/7/2008
Alexander Salzman
At the age of 17, Alex began his career as a entrepreneur by approaching Toronto based entertainment company Sights and Sounds with a strategy to help them win national sponsorships.The company successfully implemented the plan and the experience afforded him valuable insight into youth marketing and corporate event sponsorship.
Shortly thereafter, at 18 years of age, Alex organized and successfully executed a charity bicycle tour, "The Vancouver to Toronto Ride For Youth".The venture earned $27,000 for two worthy charities, and earned national newspaper and television coverage.Instigating the project afforded him valuable project management skills, as well as opened his eyes to the power of youth to bring about social change.
In 2004, Alex postponed his degree in behavioral economics at Princeton University to assist with the launch of TerraCycle Inc. (www.terracycle.net) - a New Jersey based company producing the world's first product derived from and packaged in waste!Alex assumed the roll of Director of Product Development.
After co-founding Blue Horizon Media in 2005, Alex returned to Princeton University to complete his degree.He is excited to be part of a team that is poised to lead his generation through a revision of ethos.