Chris Robison

Chris Robison - VP of Software Operations
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Chris Robison
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Chris brings eleven years experience in both hi-tech product development and sales and marketing.His experience in transitioning successful brand services into highly scalable product offerings positions him to lead Operative's product development effort.Chris applies his background in online collaboration, business intelligence, contextual marketing, and enterprise application deployment to develop innovative Operative product suites for clients.

Prior to joining Operative, Mr. Robison had a similar role at search engine marketing leader icrossing, where he designed and launched the Search Engine Visibility (SEV) product line in partnership with PR Newswire.Before his tenure at icrossing, Chris led both sales and product development initiatives for a profitable NY-based collaboration services company.During his time there he helped grow the company's total yearly revenue by more than 600 percent.He also spearheaded the development of their online dialogue interpretation (ODI) business intelligence suite that provided services to such companies as AOL and Microsoft.

Chris Robison Operative - Operative Company - Executive Team - Chris Robison
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Chris Robison Senior Vice President
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Chris Robison
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Chris Robison

Senior Vice President

As Senior Vice President, Chris Robison utilizes his 11 years of experience in hi-tech product development and sales and marketing to transition proven operational processes into extensible enterprise software. Chris's background in online collaboration, business intelligence, contextual marketing, and enterprise application deployment shape his approach to developing innovative Operative product suites for clients.

In his time at Operative, Chris has been instrumental in forming business development relationships surrounding data integration. He is also responsible for spearheading Operative's channel sales strategy in domestic and international markets.

Prior to joining Operative, Chris had a similar role at search engine marketing leader, icrossing, where he designed and launched the Search Engine Visibility product line in partnership with PR Newswire. Before his tenure at icrossing, Chris led sales and product development initiatives for the NY-based business intelligence and contextual marketing for consumer generated media company, BBI Systems. During his time there he helped grow the company's total yearly revenue by more than 600 percent. He also spearheaded the development of their online dialogue interpretation (ODI) business intelligence suite that provided services to companies including AOL and Microsoft.

Chris earned a B.A. in English Literature from University of Kansas.

Chris Robison Senior Vice President

Via Training has added the following: Chris Robison, product manager; Tony Manso, senior software engineer; Damien Bianchi, Flash developer; Sarah Burchard, account coordinator; Laura Evans, customer relationship manager; Lisa Kleffner, Web developer; Gary Weiss, senior instructional designer; Anna Courval, graphic designer; and Kris Schlick, event planner.