Mr. Ralston Roberts

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  www.securitiesindustry.com/news/22513-1.html?type=pf - [Cached Version]
  Published on: 6/10/2008    Last Visited: 9/5/2008  

  Liquidity Services has been running undercover since the start of the year, deploying the solutions for existing SunGard customers, according to Ralston Roberts, SVP of product strategy at SunGard Brass.Now the company is actively seeking clients.
  
  Liquidity Services is designed to help buy- and sell-side firms find the best price across displayed markets and dark books, said Roberts, adding that the company has been providing sell-side customers with routing technology for 15 years."We have leveraged our team and their experience to build a very low-latency infrastructure to meet the needs of customers," he said.
  
  SunGard will work with clients, added Roberts, examining how they execute trades and providing guidance on tapping dark liquidity in a number of different ways to reduce execution costs.
  
  The routing tool is optimized to hit liquidity at multiple price points, he explained.
  ...
  Through a partnership with an algorithm specialist, which Roberts declined to name, SunGard can alter strategies based on a firm's risk parameters and style of trading.SunGard consultants will work with clients to modify and adjust the algorithms over time.
  
  "We offer a base package of algorithms and then bring in a team of our quants who can work with clients to tweak the algorithms to get the best performance," he said."We are just launching this service and have two customers live--one big sell-side firm and one medium-size sell-side firm."SunGard has seen a lot of interest in the service from the buy side, he noted.

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  www.tradersmagazine.com/issues/20_277/100239-1.html?pag - [Cached Version]
  Published on: 2/1/2008    Last Visited: 3/31/2008  

  "It allows them to be more active in more names without increasing head count," says Ralston Roberts, a senior vice president of product management at SunGard who is responsible for Brass.

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  www.stasl.org/ralston-roberts-bio.htm - [Cached Version]
  Published on: 7/9/2007    Last Visited: 7/9/2007  

  Ralston RobertsSTASL: Security Traders Association of St. Louis
  ...
  Ralston Roberts is Senior Vice President of Product Strategy with SunGard's Trading Segment.In this capacity, he has responsibility for shaping the strategic direction of BRASS product offerings as well as defining new product offerings and integration opportunities across SunGard product lines.Prior to joining SunGard, Mr. Roberts served as the Chief Technology Officer at Wells Fargo Securities based in San Francisco where he was responsible for selecting and implementing technology solutions for the firm's trading operations, research, and investment banking as well as overseeing vendor relationships.Prior to that, he was trading desk application manager at Robertson Stephens, where he was responsible for supporting both in-house and third party equity trading systems and involved in designing a proprietary system for listed and sales traders.Mr. Roberts also previously was a technical business analyst at Franklin Templeton.
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  Join Ralston Roberts, Senior Vice President of Product Strategy at SunGard BRASS, as he takes a look at Reg NMS trading strategies that your firm can use to leverage the changing landscape and create greater opportunity.

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  www.tradersmagazine.com/issues/20_277/100239-1.html?typ - [Cached Version]
  Published on: 2/1/2008    Last Visited: 3/31/2008  

  "It allows them to be more active in more names without increasing head count," says Ralston Roberts, a senior vice president of product management at SunGard who is responsible for Brass.
  ...
  "If your primary focus is OMS business, then it is a hard business," Roberts says.

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  www.fmwonline.com/Conferences/2008/conf031908.htm - [Cached Version]
  Published on: 3/19/2008    Last Visited: 3/19/2008  

  Ralston Roberts, Senior Vice PresidentSunGard Trading

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  www.stasl.org/event_summer07.htm - [Cached Version]
  Published on: 6/6/2007    Last Visited: 7/9/2007  

  Ralston Roberts, Senior VP - Senior VP of Product Strategy, Sungard BRASS
  
  Also: St. Louis Cardinals vs.Cincinnati Reds
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  Guest speaker - Ralston Roberts, Sungard BRASS

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  Advanced Execution Strategies - Agenda - [Cached Version]
  Published on: 12/13/2005    Last Visited: 6/22/2007  

  Ralston Roberts, Senior Vice President, Product ManagementSunGard BRASS

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  BRASS - [Cached Version]
  Published on: 6/20/2006    Last Visited: 7/15/2006  

  * Ralston Roberts, SVP Product Management, speaking on: The OMS Panel, 2:45pm

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  Best Execution Conference - Agenda - [Cached Version]
  Published on: 1/24/2006    Last Visited: 6/22/2007  

  Ralston Roberts, Senior Vice PresidentSunGard BRASS

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  Financial Engineering News: News Briefs Column - [Cached Version]
  Published on: 12/21/2005    Last Visited: 12/21/2005  

  SunGard hired Ralston Roberts to join its BRASS business unit as senior vice president of product management.Mr. Roberts was most recently chief technology officer for Wells Fargo Securities, where he was responsible for selecting and implementing technology solutions for the firm,s trading operations and for overseeing vendor relationships, among other things.Prior to that, he was trading desk application manager at Robertson Stephens, where he was responsible for supporting both in-house and third-party equity trading systems and involved in designing a proprietary solution for listed and sales traders.Mr. Roberts also previously was a technical business analyst at Franklin Templeton.Mr. Roberts,s responsibilities at SunGard,s BRASS will include shaping both the tactical and strategic direction of the BRASS solution suite, exploring integration opportunities across product lines and defining new product offerings to enhance the BRASS solution suite.

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